Shopping
The Best Beauty Advent Calendars to Shop This Holiday Season
By Brittany Burhop FallonOctober 3, 2025Updated: October 23, 2025
A new surprise every day!
These Genius Face Towels Are Made Specifically for Smoothing Over-40 Skin
By Leiana FoyeOctober 1, 2025Updated: October 21, 2025
With this key anti-aging ingredient.
The Best October Prime Day Deals for Mature Skin
By Leiana FoyeOctober 7, 2025Updated: October 21, 2025
PSA: Amazon’s Holiday Beauty Event Is Slashing Makeup, Skin Care, Hair Products and More by 50 Percent
By Leiana FoyeOctober 21, 2025
30 Readers’ Choice Award Winners That Work Wonders on Aging Skin
By Leiana FoyeSeptember 25, 2025Updated: October 20, 2025
Last Chance—These Iconic Beauty Brands Are on Sale at Nordstrom Only Until Tonight
By Leiana FoyeOctober 15, 2025Updated: October 15, 2025
Ulta’s Newest Arrivals Include Fenty Body Wash, an ‘Airbrush’ Foundation and a Firming Hydrogel Mask
By Leiana FoyeOctober 14, 2025Updated: October 14, 2025
As Seen on The TODAY Show: Picks From Our 2025 Readers’ Choice Awards
By Allie HoganOctober 14, 2025Updated: October 13, 2025
From an acne cleanser to dry shampoo.
‘Time’ Just Named the Best Beauty Inventions of 2025
By Allie HoganOctober 13, 2025
From a personalized foundation shade device to a pioneering dark spot-reducing ingredient.
This Whipped Body Cream Is Clinically Shown to Firm Skin and Reduce Dimpling
By Brittany Burhop FallonOctober 10, 2025
Get the “JLo Glow” from the neck down.
The Best New Fragrances in October
By Brittany Burhop FallonOctober 10, 2025
This J-Beauty Ritual Is the Ultimate in Luxury for Dry, Aging Skin
By Brittany Burhop FallonSeptember 26, 2025Updated: October 9, 2025
Dermatologists Share Their Amazon Prime Day Skin- and Hair-Care Picks
By Tatiana BidoOctober 7, 2025Updated: October 8, 2025
The Best October Prime Day Deals for Thinning Hair
By Leiana FoyeOctober 8, 2025
This New Skin-Care Device Has a 25K Wait List—Is It Worth the Hype?
By Jessica FieldsOctober 7, 2025Updated: October 7, 2025
The Latinx Beauty Brands to Shop for Hispanic Heritage Month 2025
By Tatiana BidoSeptember 22, 2025Updated: October 3, 2025
This Nongreasy Night Cream Is a Must-Have for Sensitive Skin
By Brittany Burhop FallonOctober 3, 2025
10 of the Best Beauty Products on Amazon, According to NewBeauty Shoppers
By Leiana FoyeOctober 3, 2025
What NewBeauty Readers Couldn’t Stop Buying in September
By Leiana FoyeOctober 2, 2025
The Best Skin-Care Brands for Mature Skin
By Brittany Burhop FallonSeptember 26, 2025Updated: October 2, 2025
Aritzia Enters the Beauty Space With a New Partnership
By Jessica FieldsSeptember 26, 2025Updated: October 2, 2025
Launch List: The Best New Beauty Products in September
By Brittany Burhop FallonSeptember 11, 2025Updated: September 30, 2025
I Tested 7 Moisturizers This Month and This Ultralight One Was My Favorite
By Brittany Burhop FallonSeptember 29, 2025
I Haven’t Used Powder Blush in Years—Saie’s New Velvety Version Changed Everything
By Leiana FoyeFebruary 28, 2025Updated: September 29, 2025
This Brightening Serum Uses a First-of-Its-Kind Technology to Reduce Dark Spots in 2 Weeks
By Brittany Burhop FallonSeptember 29, 2025
The MERIT x Brandon Maxwell Collab Is Our New Favorite Lip Color
By Rowan LynamSeptember 25, 2025
Every 2025 Readers’ Choice Awards Winner That’s $30 or Less
By Leiana FoyeSeptember 24, 2025Updated: September 25, 2025
Introducing the NewBeauty Readers’ Choice 2025 Amazon Storefront
By Rowan LynamSeptember 24, 2025Updated: September 25, 2025
Wrinkle-Reducing Serums Amazon Shoppers Swear By for Smoothing and Firming
By Leiana FoyeSeptember 24, 2025
You Only Have a Few Days to Grab These Incredible Beauty Finds on Sale at Nordstrom
By Rowan LynamSeptember 19, 2025
These Bold Beauty Trends Are on the Rise
By Rowan LynamSeptember 19, 2025
All the NewBeauty Awards Winners We Found in Amazon’s Big Spring Sale
By Leiana FoyeMarch 26, 2025Updated: September 16, 2025
So Many NewBeauty Award Winners Are On Sale for Prime Day
By Leiana FoyeJuly 11, 2025Updated: September 16, 2025
The Number-One Lash Serum Brand Has a New Formula for Sensitive Eyes
By Brittany Burhop FallonSeptember 15, 2025
This Best-Selling Night Cream Is Clinically Proven to Deliver Age-Defying Results in 10 Days
By Brittany Burhop FallonSeptember 12, 2025
The Best New Fragrances in September
By Brittany Burhop FallonSeptember 12, 2025
The Very Best Smile Products on Amazon, According to Cosmetic Dentists
By Leiana FoyeSeptember 11, 2025
The Best New Products at Ulta Include a Peptide-Packed Volume Shampoo, ‘Longevity’ Anti-Aging Moisturizer and Chanel Eye Patches
By Leiana FoyeSeptember 11, 2025
Shark Beauty’s New Shark Glam Multi-Styler Changed My Mindset About Heat Styling
By Isabelle BuneoSeptember 10, 2025
14 Derm- and Plastic Surgeon-Approved Post-Procedure Products You Can Buy on Amazon
By Isabelle BuneoSeptember 10, 2025