Cheek Color
Lip Color

9 Luxury Beauty Products on Our Winter Wish List

By Brittany Burhop Fallon, Beauty Director December 21, 2020
Wow-worthy splurges.
Tips + Tutorials

The Pretty Connected Prescription: Holiday Glam Edition

By Lara Eurdolian December 18, 2020
'Tis the season.
Makeup

Google’s Newest Feature Allows Users to Virtually Try on Thousands of Makeup Products Before Buying

By Danielle Fontana Dooley, Senior Digital Editor December 17, 2020
The future of beauty is here.

These Nourishing Highlighters Enhance Cheekbones Without Settling Into Lines

The Best Makeup Sets to Gift Your Beauty Maven

Exactly How to Camouflage a Double Chin With Makeup

The 15 Best Beauty Gifts for Under $50

Makeup

10 Ways to ‘Lift’ and Sculpt Your Cheeks With Makeup

By Courtney Leiva November 19, 2020
Tricks of the trade, straight from the professionals.
Cheek Color

12 Cream Blushes That Won’t Settle Into Fine Lines

By Danielle Fontana Dooley, Senior Digital Editor November 16, 2020
Say goodbye to caking. 
Face

The Bright, Bold World of Betsey Johnson Is Rolling Out a New Cosmetics Line—and Everything Is Under $10

By Liz Ritter, Executive Editor October 20, 2020
A colorful collection.

Makeup and the Machine: How Glam Squads Are Using AR Technology in the Time of Virtual Photo Shoots

The Multi-Stick With A 10,000-Person Waitlist Is Back

ultacoronavirus

Every Ulta Store Is Closing Tomorrow—Here’s What it Means for the ’21 Days of Beauty’ Sale

GettyImages 615715590

The Biggest Beauty Questions of 2019, According to Google

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