Everyone Will Be Donning Apricot Cheeks This Spring

Gucci Luminous Matte Powder Blush in Tender Apricot ($49)

Gucci’s first foray into blush was “made for pure creative expression,” says the brand. The designer’s pressed powder is made with hyaluronic acid, shea butter and black rose oil for a healthy dose of hydration and antioxidants with each swipe. Tender Apricot is a soft, pale-orange shade that imparts the most natural-looking glow.

BUY NOW - $49

MERIT Beauty Flush Balm in Lusitano ($30)

This vitamin E–rich cheek tint imparts a dewy, sheer flush that builds seamlessly with no patchiness. Lusitano, a soft peach, is a newer addition to the collection; if you’re looking for something a little more neutral, Terracotta, a warm crème, also works as an apricot-toned hue.

BUY ON MERIT - $30

BUY ON SEPHORA - $30

Rare Beauty Soft Pinch Liquid Blush in Virtue ($25)

You only need the tiniest bit (seriously—tiny) of Rare Beauty's Soft Pinch Liquid Blush to get the natural flush the name “Soft Pinch” comes from. Virtue is a beigey peach with a radiant finish.

BUY ON ULTA - $25

BUY ON SEPHORA - $25

Westman Atelier Baby Cheeks in Minette ($48)

BerryFlux Vita (raspberry), jojoba seed oil and vitis vita fruit (grape) extract help this beloved blush stick replenish skin for a smoother, suppler finish alongside a pretty wash of natural color. Minette is a luminous peach with pink undertones.

BUY NOW - $48

Rhode Pocket Blush in Freckle ($25)

Rhode's hero product, Pocket Blush, gives a "satiny, diffused flush," as seen daily on founder Hailey Bieber. Freckle is a neutral peach that warms any skin tone.

BUY ON RHODE - $25

BUY ON SEPHORA - $25

Glossier Cloud Paint in Beam ($24)

Glossier's OG liquid cheek tint is foolproof for dressing up your look with a lit-from-within flush. And the best news? You need less than a pea-sized amount to get it. (I’ve had several tubes for years.) Beam is the prettiest soft peach.

BUY NOW - $24

Saie Dew Blush in Hottie ($26)

Made with elderberry, licorice root and plant-derived glycerin to protect, brighten and hydrate skin, Dew Blush starts as a subtle tint, but the lightweight formula builds seamlessly until you reach your desired wash of color. Hottie is a pinkish-papaya shade.

BUY ON SAIE - $26

BUY ON SEPHORA - $26

PATRICK TA Major Headlines Double-Take Blush Duo in Soft Launch ($40)

Patrick Ta’s viral cream-over-powder blush technique led to one of the most viral blushes in recent memory, the Major Headlines Double-Take Blush Duo. Soft Launch is a new shade addition that feels inherently spring-like and will leave you with a fresh flush.

BUY NOW - $40

Laura Geller Beauty Serum Blush in Casual Coral ($30)

Laura Geller Beauty’s Serum Blush is a lightweight blush tint with a “water-like gel finish” that’s a consistent favorite among shoppers over 40 thanks to its hydrating formula, which includes hyaluronic acid and polysaccharides. Casual Coral is a refreshingly bright apricot hue.

BUY ON LAURA GELLER - $30

BUY ON SEPHORA - $30

HAUS LABS Color Fuse Blush in Pomelo Peach ($32)

This powder blush boasts hydrating ingredients like squalane and HydraBerry and reduces redness with fermented arnica. Pomelo Peach is a soft orange shade with a natural finish.

BUY ON HAUS LABS - $32

BUY ON SEPHORA - $32

ILIA Soft Focus Blurring Blush in Flutter ($36)

ILIA's Soft Focus Blurring Blush was inspired by “the blurring effect of a camera lens.” The talc-free formula is lightweight, smoothing and features the subtlest light-filtering powders. Flutter is an ultra-flattering neutral peach.

BUY ON ULTA - $36

BUY ON ILIA - $36

MAKEUP BY MARIO Soft Pop Plumping Cream Blush Veil in Just Peachy ($34)

Makeup By Mario's Soft Pop blush gives the cheeks a plumped, dewy look that’s perfect for spring. (The sheer flush also features pearlescent pigments that polish the whole “no makeup makeup” look.) Just Peachy is a bright, luminescent coral.

BUY NOW - $34

e.l.f. Camo Liquid Blush in Peach Perfect ($8)

Don’t let the insanely affordable price of e.l.f.'s Camo Liquid Blush fool you; it’s viral because millions of shoppers can’t quit the high-quality formula. Case in point: the Camo Liquid Blush is packed with pigment that lasts all day and blends seamlessly into skin for a soft, dewy finish. Peach Perfect is a light peachy pink.

BUY ON ELF - $8

BUY ON ULTA - $8