mascara
Launch List: The Best New Beauty Products in August
By Britt FallonAugust 6, 2025
From exosomes and a serum for GLP-1 users, to a first-of-its-kind heat protectant.
This Lash Painting Technique Fixes Clumpy Mascara for Good
By Rowan LynamJuly 31, 2025
‘Ghost Lashes’ Are the Ultimate Cool-Girl, No-Makeup Makeup Trend
By Isabelle BuneoJuly 22, 2025
How to Remove Waterproof Mascara Safely
By Isabelle BuneoApril 17, 2025
The Best Sweat-Proof Mascaras for Summer
By Isabelle BuneoApril 12, 2025
The Mascara Kathy Hilton Can’t Get Enough of Has Thousands of Fans
By Marisa PetrarcaMarch 25, 2025
Too Faced’s First New Mascara in Years Is Finally Here—And It’s Not What You Expect
By Marisa PetrarcaMarch 21, 2025
What Is Tubing Mascara?
By Britt FallonMarch 13, 2025
Why people are so obsessed, and the best ones to try.
This Tubing Mascara Is My Secret for Natural, Fluffy Lashes
By Jessica FieldsDecember 24, 2024
Bobbi Brown Gives Us the Scoop on Her Favorite Jones Road Products
By Britt FallonNovember 22, 2024
The SHEGLAM Makeup We Can’t Live Without
By Rowan LynamNovember 5, 2024
Metallic Mascara Is the Unexpected Beauty Product You Need for the Holidays
By Isabelle BuneoOctober 31, 2024
4 Mascara Combos That Will Instantly Upgrade Your Lashes
By Jessica FieldsOctober 24, 2024
The Best Mascara Tips for Mature Lashes
By Allie HoganOctober 21, 2024
The Best Drugstore Mascaras According to Makeup Artists
By Britt FallonOctober 12, 2024
Amal Clooney, Sabrina Elba and Michaela Jaé Rodriguez All Wore This New Mascara Last Night
By Marisa PetrarcaSeptember 27, 2024
I Own so Many Mascaras—I Keep Coming Back to This $11 One
By Leiana FoyeAugust 19, 2024
The Mascara Kyle Richards Calls ‘the Best’ Is on Sale for Under $10
By Liz RitterMay 22, 2024
Which Mascara Wand Will Work Magic?
By NewBeauty EditorsUpdated: July 2, 2024November 11, 2015
Beauty Experts Reveal the One Product They Can’t Live Without
By Danielle Fontana DooleyUpdated: July 2, 2024June 8, 2016
Gwyneth Paltrow’s Mascara Trick You’ll Want to Try
By Marisa PetrarcaJune 17, 2024
The Lengthening Mascara Lili Reinhart Wore on All 7 Seasons of ‘Riverdale’
By Isabelle BuneoApril 16, 2024
Priyanka Chopra Jonas Says This Volumizing Mascara is ‘Amazing’
By Olivia WohlnerUpdated: March 9, 2024April 30, 2021
This 2-in-1 Mascara and Primer Transforms AND Treats Lashes
By Britt FallonFebruary 6, 2024
The Under-$20 Beauty Products Lynda Carter Has Used for Years
By Liz RitterDecember 21, 2023
I Am the Makeup Artist for the Kansas City Chiefs’ Wives, and These Are the Products I Always Use
By Liz RitterDecember 15, 2023
Telescopic Lift: Why This $15 Mascara Is Going Viral at Warp Speed
By Tatiana BidoUpdated: September 7, 2023January 27, 2023
9 New Mascara Launches Everyone Is Talking About
By Britt FallonAugust 24, 2023
Rare Beauty Mascara: Is It Worth the Hype?
By Britt FallonAugust 21, 2023
Celebs Have Secretly Been Wearing This Mascara and It’s Finally Available Today
By Liz RitterJuly 19, 2023
7 Products That Make Beauty More Accessible
By Tatiana BidoMay 25, 2023
Emilia Clarke “Can’t Get Enough” of This Under-$30 Mascara
By Isabelle BuneoApril 20, 2023
I Tried Doll 10’s Best-Selling Mascara and Lipstick, and They Are Really Good
By Britt FallonMarch 31, 2023
This Eye Look Was All Over the Oscars Red Carpet
By Isabelle BuneoMarch 13, 2023
Our First BeautyPass Live Event of 2023 Showcased These 11 Beauty Must-Haves
By Isabelle BuneoMarch 2, 2023
The Mascara This 92-Year-Old Says “Lengthens But Isn’t Severe”
By Liz RitterFebruary 14, 2023
Judy Greer Shares Her Top 10 Beauty and Wellness Products
By Allie HoganJanuary 19, 2023
Serena Williams’ Go-To Red Carpet Mascara Is 30-Percent Off This Weekend
By Isabelle BuneoDecember 8, 2022
Bethenny Frankel Loves This $8 Drugstore Primer
By Olivia WohlnerApril 27, 2022
The Best Makeup Products Launching in March
By Olivia WohlnerMarch 25, 2022
Alicia Keys Names Her Two Favorite Makeup Products for Spring
By Olivia WohlnerMarch 25, 2022
6 Secrets to Longer Lashes
By NewBeauty EditorsUpdated: March 10, 2022November 10, 2014
The 4 Makeup Mistakes That Age You
By Britt FallonUpdated: March 10, 2022May 15, 2015
NewBeauty Editors’ Picks: 7 Products We’ve Used for 10+ Years
By NewBeauty EditorsUpdated: March 10, 2022June 15, 2015
The Secret to Avoiding Clumpy Lashes
By Danielle Fontana DooleyUpdated: March 10, 2022July 13, 2015
The Foolproof Technique to Apply Fake Eyelashes
By NewBeauty EditorsUpdated: March 10, 2022August 21, 2015
The Unexpected Truth About Beauty Product Expiration Dates
By Liz RitterUpdated: March 10, 2022August 24, 2015
I Got Lash Extensions And Here’s What Really Happened
By NewBeauty EditorsUpdated: March 10, 2022November 7, 2015