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This Award-Winning Hair Mask Makes Dry Strands Feel Like Silk
By Britt FallonJanuary 3, 2025
A winter hair-care essential.
13 Beauty Products That Were Consistent Bestsellers on Amazon in 2024
By Leiana FoyeJanuary 3, 2025
There are hundreds of thousands of five-star reviews among them.
Sephora Just Revealed Its Free 2025 Birthday Gifts—and They’re Perfect
By Marisa PetrarcaJanuary 3, 2025
Fine’ry Launches Brand New Men’s Fragrance Line
By Rowan LynamJanuary 3, 2025
10 Products NewBeauty Readers Couldn’t Stop Buying in December
By Leiana FoyeJanuary 2, 2025
Crumbl Cookies Wants to Sweeten Up Your Skin-Care Routine
By Marisa PetrarcaDecember 30, 2024
Exclusive: Nécessaire Is Launching Its First Lip Product
By Britt FallonDecember 28, 2024
And we’ve got the inside scoop.
This Scalp-Friendly Shampoo/Conditioner Duo Is Unlike Anything You’ve Tried Before
By Britt FallonDecember 27, 2024
Good hair days start here.
The Fragrances That Got Us the Most Compliments This Year
By Rowan LynamDecember 24, 2024
Prepare for a flood of compliments.
Prequel Is Dropping 6 New Products at Target, Including a Game-Changing Acid Treatment
By Danielle Fontana DooleyDecember 23, 2024
23 Self-Care Gifts Perfect for Right Now
By Danielle Fontana DooleyOctober 1, 2024
Last-Minute Dermatologist-Approved Gifts for Radiant Skin
By Tatiana BidoDecember 23, 2024
Last-Minute Beauty Gifts for Swifties from Taylor Swift’s Makeup Artist
By Isabelle BuneoDecember 23, 2024
This Hyaluronic Acid Serum Has One Reader Postponing Her Injectable Appointments
By Danielle Fontana DooleyDecember 21, 2024
This Best-Selling Pink Blush Gives Cheekbones the Prettiest Glow
By Britt FallonDecember 20, 2024
There’s One Brand Every Editor on Our Team Has in Their Routine
By Rowan LynamDecember 20, 2024
This Is How Often NewBeauty Readers Purchase New Skin-Care Products
By Danielle Fontana DooleyDecember 19, 2024
This Over 50 Makeup Brand Surged in Searches This Year
By Allie HoganDecember 19, 2024
Hurry—There’s Only Days Left of Ulta’s Big Holiday Beauty Sale and the Deals Are Too Good to Miss
By Leiana FoyeDecember 18, 2024
Last-Minute Beauty Gifts From Sephora, Amazon and Nordstrom That'll Still Arrive on Time for the Holidays
By Leiana FoyeDecember 18, 2024
Our Editors Can’t Stop Talking About This New High-Tech Blowdryer
By Britt FallonDecember 18, 2024
This Classic Beauty Brand Always Makes Me Everyone’s Favorite Gift Giver
By Leiana FoyeDecember 17, 2024
This Exfoliating Cream Is a Must for Pesky Dark Spots
By Britt FallonDecember 13, 2024
This Is What Men Want From Fragrance
By Rowan LynamDecember 13, 2024
B&BW Body Care Day Is Nearly Here: What to Know
By Marisa PetrarcaDecember 13, 2024
10 Wow-Worthy Gifts for the Beauty Lover Who Has It All
By Leiana FoyeDecember 12, 2024
Rare Beauty’s Peachy New Body-Care Collection Just Dropped
By Marisa PetrarcaDecember 12, 2024
16 TikTok-Viral Beauty Products That Make Perfect Gifts
By Danielle Fontana DooleyDecember 10, 2024
20 Beauty Deals We Can't Stop Thinking About From the Sephora Gifts For All Sale
By Leiana FoyeDecember 9, 2024
This Overnight Peel Gives You a Major Glow Without Freaking Out Your Skin Barrier
By Britt FallonDecember 6, 2024
By the Numbers: Here’s Where Readers Purchase Their Hair Care
By Danielle Fontana DooleyDecember 6, 2024
B&BW Candle Day Shoppers, Take Note: There’s a Limit on Your Haul
By Marisa PetrarcaDecember 5, 2024
7 Beauty Products That Bring Pantone’s 2025 Color of the Year to Life
By Marisa PetrarcaDecember 5, 2024
Spoil Your Furry Friends With These Special Gifts
By Rowan LynamDecember 5, 2024
Mark Your Calendars: Tatcha Is Coming to Ulta Beauty
By Marisa PetrarcaDecember 4, 2024
Hailey Bieber’s First-Ever Rhode Shimmery Peptide Lip Treatment Has Arrived
By Marisa PetrarcaDecember 4, 2024
10 Products NewBeauty Readers Couldn’t Stop Buying in November
By Leiana FoyeDecember 3, 2024
This Pore-Minimizing Mask Works Miracles in 10 Minutes
By Liz RitterDecember 3, 2024
Sephora Shoppers Say This Hair Mask Is a ‘Savior for Dry Hair’
By Liz RitterDecember 3, 2024