You know effortless cool girl hair when you see it—think Suki Waterhouse, Emily Ratajkowski, Hailey Bieber, Zoë Kravitz and Dakota Johnson. The key to nailing this look is simply getting the right cut and not trying too hard. “Cool girl hair isn’t about perfection. It’s about intention with ease. The cut should move, bend and do its thing when you walk out the door—not after an hour of styling,” says celebrity hairstylist and founder of äz Craft Luxury Haircare Rodger Azadganian.
Hairstylist Hannah Hewitt agrees. “If you’re wanting that effortless ‘cool girl’ vibe, you have to allow the hair to fall where it wants to live. Don’t fight with it.” Of course, this is only possible if you have a wake-up-and-go kind of cool haircut that you can air dry or diffuse to its natural texture, she notes.
“Effortless cool is all about looking like you didn’t try, but every detail is intentional. You want shape, movement, and a little rebellion built into the cut,” says Azadganian. Below, experts share their favorite go-to cool haircuts to nail the vibe.
Featured experts
- Rodger Azadganian is a celebrity hairstylist and the founder of äz Craft Luxury Haircare
- Hannah Hewitt is a professional hairstylist
- Lindsay Victoria is the director of haircutitng at Spoke and Weal