Hairspray is reportedly the one styling product Jennifer Aniston can’t stand, which makes her newest launch a fun twist. Her hair-care brand, LolaVie, just released its first hairspray, a $29 medium-hold mist made for anyone who hates the crunch.
Aniston has been the blueprint for good hair since the “Rachel” days, but her longtime stylist, Chris McMillan, told British Vogue she isn’t a fan of the stuff. After years of stiff, helmet-like formulas, most of us can relate. LolaVie teased the drop on Instagram ahead of time by asking followers to guess what was coming, and fans in the comments could barely contain their excitement.
Weightless Medium Hold Hairspray ($29) goes on evenly and gives flexible, brushable hold, so hair stays put while still moving naturally, and it’s buildable for the days that call for a bit more control. LolaVie says it also fights humidity and leaves behind a healthy-looking shine, which feels like a welcome bonus heading into party season.
Like the rest of the LolaVie lineup, the formula is meant to do more than just hold. Adaptive styling polymers and sodium polyitaconate are behind that touchable grip, while oat peptides help reinforce hair fibers and support resistance to breakage over time, according to the brand. A tropical trio of banana, cocoa and pineapple extracts adds antioxidants and minerals for shine and flexibility, and panthenol, or pro-vitamin B5, smooths and seals in moisture so strands stay soft long after you’ve finished styling.
Using it is pretty simple: Give the can a good shake, twist to unlock and hold it 8 to 10 inches from dry, styled hair. From there, spray in short bursts and keep layering if you want a stronger hold.
Since launching LolaVie in 2021, Aniston has built the brand around performance-driven formulas with no harsh chemicals and no overhype, and this one fits right in. If you’ve been avoiding hairspray for the same reasons she has, this could be the one that changes your mind. LolaVie Weightless Medium Hold Hairspray is available now at LolaVie.com, Ulta.com and in Ulta Beauty stores.
