What To Expect From Serums

Lightweight and similar in texture to a gel or oil, serums can tackle just about any beauty concern. They act as a vehicle for delivering antioxidants, peptides, vitamins, and other anti-aging ingredients into the skin.

Serums are looser than a cream or ointment, which allows them to absorb more quickly and efficiently. Some of the most commonly used ingredients in serums can be found in other formats, but if the molecules are not small enough, they won't be able to penetrate deep within in the skin.

Here are some of the more potent ingredients found in many serum formulations.

ANTIOXIDANTS
Because of their efficient delivery system, serums can infuse the skin with antioxidants. Coenzyme Q10 is one that works very well in serums, for example.

VITAMINS
Vitamins A, C and E show up in many serums, mainly for their antioxidant properties. Look for them in formulas targeting aging.

SKIN BRIGHTENERS
You can expect to find natural skin brighteners like willow bark and rose extracts in serums that address dull-looking skin.

HYALURONIC ACID
In addition to hydrating, hyaluronic acid allows serums to penetrate deeper and stimulate new cell growth.

PEPTIDES AND GROWTH FACTORS
Since both are water-soluble and revered for their ability to ward off signs of aging, they can be delivered more potently and effectively in liquid form.

EXFOLIATORS
AHAs like lactic and glycolic acid remove dead skin. (Keep in mind, however, that even in serums, acids can irritate the skin.)

Regardless of your age, you should be using a serum. Younger skin really benefits from their protective properties. Just remember that serums are only one piece of the puzzle. Anything lipophilic, like fats and oils, are better suited for delivery by a cream.

What's your favorite serum? Let us know by sharing a comment below.

7 Comments
  • KATY
    Posted on

    Skin Medica TNS Essential Serum!! The ONLY serum you will ever need. I've tried lots and lots of high-grade serums-- Skin Ceuticals, Hydropeptide, Obagi. None of these holds a candle to the TNS Essential Serum.

  • Roxana
    Posted on

    My favorite serums are: Unwrinkle-Peter Thomas Roth, Hyaluronic Acid Serum-Reviva Labs, Genifique-Lancome, Truth Serum-Ole Henriksen, C8 Peptide-Kinerase and Miracle WorkerAnti-aging concentrate-Philosophy. As you can see, I love serums! But I also love different moisterizers. Thank you for the info.

  • Posted on

    continued.... conjunction with solutions and treatment moisturizers that offer the necessary protective barrier (light or heavy) to prevent premature aging.

  • Posted on

    How to penetrate the skin is a complicated matter. Unlike solutions or creams that are water and oil based, serums are generally just water-based or “single phase.” Plain water is also “single phase,” and, thus, does not penetrate the skin, as you will notice when you’re taking a shower. Solutions are lower in viscosity (thinner) and the molecules move more easily within our various skin levels. DMAE, which is water and oil soluble — or “double phase” — penetrates the skin well, because its molecules are also small in size. This is all to say that it is not always true that serums penetrate the skin better than solutions or creams. It all depends on the type of serum and also on its “delivery” system for reaching deeper levels. Most people like serums because they are light in texture. But serums do not retain moisture well, so they are not enough for most skin types when they are used alone. There are wonderful serums on the market. But, from my experience, they work best when used in

  • Berkshire Diva
    Posted on

    Great info. It really help to justify and understand the importance of adding another step to the daily routine. Thanks Nathan!!

  • Stephanie D.
    Posted on

    I had no idea. Thanks for the information!

  • Posted on

    Moisturizers are essential for keeping your skin supple and hydrated, but if age spots, acne or lines and wrinkles are your real concern then they alone will never be enough. Packed full with powerful ingredients, serums are stronger and penetrate far deeper than any moisturizer ever could. No matter what a clients age, I have them on at least one serum. Preventative skin care will serve you better than an apple a day.

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