Eye Color
14 Eyeshadow Sticks Making Your Palette Obsolete
By Allie HoganUpdated: September 10, 2026December 24, 2024
Bold and Blue: Summer’s Hottest Eyeshadow Trend Is a Fun Play on Color
By Catharine MalzahnMay 20, 2026
Selena Gomez’s New Eyeshadow Palette Is Her Most Personal Yet
By Leiana FoyeFebruary 26, 2026
The Most Gorgeous Eyeshadow Palette Launches of 2025 So Far
By Allie HoganNovember 26, 2025
Chai Latte Makeup Is Fall’s Coziest Aesthetic
By Jessica FieldsOctober 16, 2025
The Prettiest Luxury Eye Makeup We’re Obsessed With for Fall
By Britt FallonOctober 10, 2025
Jewel-toned shadow, defined brows and full, fluttery lashes
You Can Now Buy the Exact Blush and Lip Products Selena Gomez Wore on Her Wedding Day
By Allie HoganOctober 2, 2025
Get the brand new shades.
Kevyn Aucoin’s Top MUA Names Fall’s Biggest Trends
By Rowan LynamAugust 22, 2025
Plus, the lip color of the moment.
The Fastest-Growing Viral Makeup Brands on TikTok
By Allie HoganAugust 19, 2025
The Best Eyeliners for Mature Eyes, Per Shoppers 40 and Over
By Leiana FoyeJuly 25, 2025
How to Master Watercolor Makeup, According to Experts
By Jessica FieldsJuly 22, 2025
The 6 Best Iridescent Eye Shadows to Try Now
By Isabelle BuneoJuly 16, 2025
15 Award-Winning Makeup Products That Flatter Mature Skin
By Tatiana BidoJuly 14, 2025
Kevyn Aucoin Beauty’s Top MUA Talks Major Summer Beauty Trends
By Rowan LynamJune 10, 2025
Best Powder Eye Shadow for Mature Eyes
By Rowan LynamMay 15, 2025
Kylie Jenner Did Her Own Red Carpet Glam—Shop the Products
By Danielle JacksonMay 9, 2025
These Are the 2 Fastest-Growing Mascara Products
By Allie HoganApril 25, 2025
Martha Stewart’s Recent Makeup Look Includes a $14 Bronzer, $68 Concealer and Everything in Between
By Allie HoganApril 10, 2025
The Science Behind Brighter-Looking Eyes
By NewBeauty EditorsApril 1, 2025
Doe Eyes Are Taking Over—Here’s How to Get the Look
By Jessica FieldsMarch 14, 2025
Charlotte Tilbury’s New Launch Is Her Biggest Backstage Beauty Secret
By Kaylee ShindelFebruary 12, 2025
Ariana Grande Wore Her Very Own r.e.m. Beauty Liquid Eyeshadow on ‘Jimmy Kimmel Live’
By Kaylee ShindelFebruary 7, 2025
Makeup Masterclass: How to Create an Aura Effect
By Rowan LynamJanuary 28, 2025
Mood Ring Makeup Products to Up Your Aura
By Rowan LynamJanuary 28, 2025
White Eyeshadow Should Be in Your Winter Makeup Routine—Here’s Why
By Isabelle BuneoJanuary 25, 2025
It’s An Icy, Black Cherry Winter—10 Products to Get You in the Spirit
By Isabelle BuneoJanuary 17, 2025
Make Room, Clean Girl Beauty: It’s Time For Something New
By Rowan LynamJanuary 13, 2025
Old Money Makeup Is the Trend Your Favorite Celebs Love
By Jessica FieldsDecember 9, 2024
Star-Tested and Approved: 60 Celeb-Loved Beauty Essentials to Gift This Year
By Allie HoganNovember 14, 2024
Best Eyeshadows for Mature Skin: Our Top 10 Picks
By Danielle Fontana DooleyNovember 7, 2024
How to Get the Meg Ryan Fall Look
By Allie HoganOctober 28, 2024
Luxe Makeup Products Our Editors Say Are Worth the Splurge
By Allie HoganOctober 28, 2024
Dark Feminine Makeup Is the Anti-Demure Girl Trend
By Jessica FieldsSeptember 27, 2024
10 Multi-Use Palettes That Might Replace Your Entire Makeup Collection
By Leiana FoyeSeptember 17, 2024
Glam Under-Eye Bags and ‘90s Nudes: The 2024 NYFW Makeup Trends We’re Still Thinking About
By Allie HoganSeptember 16, 2024
The 7 Best Eye Shadows for Blue Eyes
By Tatiana BidoSeptember 4, 2024
Gen Z’s ‘Post-Perfectionism’ Is the Least Popular Makeup Trend, Data Says
By Allie HoganAugust 26, 2024
The Very Best Chanel Makeup
By Leiana FoyeAugust 23, 2024