Danish fashion designer and mother of two, Anine Bing, has taken La La Land by storm with her reinvention of cool-girl essentials. In true model off-duty fashion, her unwavering glow is just as sought after as her signature style. Here, the products that take the top spot.
NewBeauty: What skin care do you use every day?
Anine Bing: “I try to take really good care of my skin. I don’t like wearing a lot of makeup so my skincare routine is really important to me. I love the Radiance Renewal Mask ($36) and the Skin-Perfecting Toner ($30) from Paula’s Choice. The La Mer Eye Cream ($250) is my favorite product, it’s expensive but a little goes a long way—I use the Eye Serum ($255) too! The kids and I also use Supergoop everyday. Protecting my skin is my number one priority, especially in sunny California.”
NewBeauty: Do you use a lot of masks?
AB: “Sheet masks are one of my favorite ways to have a little me time. They are quick and make me feel relaxed and like I’m doing something good for my skin. Lately I’ve been loving the La Mer [The Hydrating Facial] sheet masks ($250).”
NB: What about your hair routine?
AB: “I don’t wash my hair everyday so I use a lot of dry shampoo. I’m also obsessed with this apple cider vinegar rinse from dpHUE ($35). I’ve been using that in place of regular shampoo and it cleans my hair and gives it the best texture. I prefer a loose wave for my hair. I use a wand from CVS. Honestly I’ve tried every type of wand out there and I still think the ones from Target or CVS are the best for getting that perfect texture and it’s the same thing for products.”
NB: What products can you not live without?
AB: “I get sent so many really nice things and I love trying them all, but my tried-and-true is Head & Shoulders ($5). I buy it in bulk. I work with hair stylists and makeup artists all the time and they agree it’s the best-kept industry secret.”
NB: What else do you buy in bulk?
AB: “I use so much dry shampoo, so I buy the one from BlowPro ($20) in bulk. I swear by the Kérastase Resistance Serum ($51) so I’ll buy a ton of those at a time too.”
NB: What’s your holy grail makeup product?
AB: “The Clé de Peau Concealer ($70) has been my favorite beauty product for years. I have never found another product that even comes close to doing the same thing and it’s perfect for touch-ups throughout the day when I need some brightening under my eyes.”
NB: Do you have any daily makeup staples?
AB: “I don’t wear a ton, I use a little tinted moisturizer—either from Laura Mercier ($46) or Bobbi Brown ($47)— plus a little cream blush from Laura Mercier, mascara and some highlighter around my eyes. I don’t ever wear lipstick. I like to keep it super simple and down to a few minutes. I’m also really loving Gucci Westman’s minimalistic makeup line ($48–$75), and La Mer’s new foundation ($120) is magic.”
NB: What would you call your signature scent?
AB: “I wear our Savage Rose ($69) perfume every day. I really feel like it captures my style. I love how layered the scent is, it smells soft and complex at the same time and really smells unique on everyone.”
NB: How do you practice beauty from the inside out?
AB: “Sleep and self care are my two main ways of recharging. I have to make it a priority to take at least 10 minutes a day just dedicated to me. Maybe that’s taking time to go for a walk by myself, it just has to be something that feels nourishing and lets me recharge.”
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