Every fall, without fail, my hairbrush starts telling on me. Seasonal shedding is real (and hair loss is so common that nearly 90 percent of NewBeauty readers say they’re dealing with it), but knowing I’m in good company doesn’t make the strands in the shower drain any less annoying. So when Nutrafol Women’s Hair Serum ($49) landed on my radar, a no-rinse scalp step from a brand I already associate with hair wellness felt like the right place to start. I’ve been using it for about two weeks now, and so far, so good.
Ahead, my first impressions.
The Benefits of Nutrafol Women’s Hair Serum
If you know Nutrafol, it’s probably for its supplements, and the brand’s move into Ulta Beauty put its hair-wellness lineup on even more radars. This serum takes that same approach straight to the scalp, and the routine is simple: Once a day, you apply a full dropper directly to the scalp, section by section, and gently massage it in. After two weeks, I’ve found it lightweight and quick to absorb, and since there’s no rinsing, it fits into my routine without adding a wash day. It also hasn’t left my roots feeling greasy, which I appreciate.
The key ingredients do the heavy lifting. Ashwagandha exosomes (if the buzzy ingredient is new to you, here’s a breakdown on what exosomes actually are) are tiny carriers packed with proteins, RNA and lipids, designed to deliver nutrients directly to the scalp. Irish moss peptides support fuller-looking volume while pea sprout extract targets visibly thicker hair. Together, they work to reduce shedding, strengthen the scalp barrier and visibly cut down on breakage, all in a 100 percent drug-free formula that’s certified microbiome-friendly.
Like skin care, scalp care is a long game, and Nutrafol is upfront about that. In the brand’s study, participants reported visibly thicker, fuller hair in 90 days with once-daily use. At $49 for a 1-ounce bottle, it’s an accessible way to give your scalp the same consistency you already give your face. Two weeks in, it’s easy enough to keep up with that I plan to stick with it through the 90-day mark.

Nutrafol Women’s Hair Serum
The Bottom Line
So far, my first impression of Nutrafol Women’s Hair Serum is a good one. It’s lightweight, easy to use and simple to keep up with daily. If I check back in three months with luscious, thicker locks, you’ll be the first to know. For now, time will tell.
















