This $13 Serena Williams–Approved Product Provides the Sweetest Relief

This $13 Serena Williams–Approved Product Provides the Sweetest Relief featured image
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It sounds like the laziest thing on earth to say that I need some fast-acting muscle recovery made by tennis superstar Serena Williams after a day at my desk but, alas, that’s where I am. 

Made with 4% lidocaine—the maximum strength you can get without a prescription—and botanicals that support holistic wellness, WILL Relieve Lidocaine Pain Relief Lotion ($13) is pretty much the perfect body and wellness product for all that ails you. 

Featuring a quick-drying, good-smelling lotion, the angled applicator delivers targeted hands-free massage and mess-free application, providing temporary knee pain, neck pain, ankle pain, shoulder pain, carpal tunnel relief, shin splint relief, mommy’s wrist, tennis elbow, itch relief from sunburn, and insect bites.

Award Photo: Lidocaine Pain Relief Lotion



“Forget all the others!” shares one happy reviewer. “With a targeted application, this allows me to really dig into the muscles that are hurting. I often times use this on my feet for a real targeted massage—it’s similar to reflexology if done right!”

I personally like to use it on my upper back after a long day—the ones that leave you feeling like your shoulders are at your neck.

Williams herself sums up the targeted line she co-founded best: “​​This brand is all about tomorrow, and 10 years from now and 20 years. You want to live your best life as long as possible, so put in the time today to nourish your body, so when you look back you’ve made it worth it.”

The Benefits

The perfect combo of lidocaine and botanicals, the fresh-scented, not-sticky lotion not only eases aches and soothes muscles, but it won’t leave you smelling like a medicine cabinet.

Key Ingredients

Lidocaine and traditional herbs used in holistic wellness, including arnica 

How to Use It

Squeeze the sides and the perfect amount pops out. The bottle also comes with a convenient handle and the size is travel-friendly

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