The Best New Products at Ulta Include a Peptide-Packed Volume Shampoo, ‘Longevity’ Anti-Aging Moisturizer and Chanel Eye Patches

Starting at $11.

Leiana Foye
Leiana Foye
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About NewBeauty

Published: Sep 11, 2025

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chanel and miu miu beauty products — Chanel / Miu Miu

When you've finished loading up your Ulta cart with half-off beauty products (courtesy of the bi-annual 21 Days of Beauty event), trust us and head next to Ulta's New Arrivals page. September's new additions left us gasping—they're that good.

Right off the bat: consider your (early) holiday gift shopping done. Ulta is already stacked with beauty gift sets from brands like Ouai, Tarte, Tatcha, ILIA, Drunk Elephant, Dolce&Gabbana, Burberry, Ole Henriksen and many more. Other standouts include CHANEL under-eye patches that luxuriously smooth and tighten, an award-winning lash serum made especially for sensitive eyes and an eau de parfum from Miu Miu that smells as if someone captured the end of summer and beginning of fall in a bottle. Keep reading to see more of the best just-arrived gems at Ulta.

The Best New Products at Ulta Include a Peptide-Packed Volume Shampoo, ‘Longevity’ Anti-Aging Moisturizer and Chanel Eye Patches

1 / 10

CHANEL Le Lift Flash Eye ($120)

CHANEL's Le Lift Flash Eye masks smooth, firm, tone and depuff the under-eye area with every bit of the luxury you expect when you indulge in a brand like CHANEL. Made with the brand's signature eye complex and hyaluronic acid, eyes look instantly refreshed, plump and revitalized.

BUY NOW - $120

2 / 10

TATCHA Pure Pores, Plump Lips Set ($77)

Included in this gift set is everything you need for a virtually pore-less complexion and plump, juicy lips: The Matcha Cleanse, The Water Cream and The Kissu Lip Mask.

BUY NOW - $77

3 / 10

Lancôme Absolue Longevity The Soft Cream ($285)

What applies like a cream but absorbs fast like a serum and provides deep hydration for 24 hours? Lancôme's Absolue Longevity The Soft Cream. Using a proprietary rose extract, PDRN and Pro-Xylane, this moisturizer rejuvenates dullness and dryness, smooths skin texture and evens skin tone.

BUY NOW - $285

Lancôme Absolue Longevity The Soft Cream ($285)

4 / 10

Grande Cosmetics GrandeLASH-Sensitive Peptide Lash Enhancing Serum ($48)

A lash serum for thicker, longer eyelashes that won't irritate sensitive eyes? Grande Cosmetics re-formulated its award-winning lash serum to create just that. It's made with peptides, hyaluronic acid, biotin, chamomile flower and green tea leaf extracts, and is prostaglandin-free.

BUY NOW - $48

Grande Cosmetics GrandeLASH-Sensitive Peptide Lash Enhancing Serum ($48)

5 / 10

LolaVie Peptide Plumping Volume Shampoo ($31)

Jennifer Aniston's LolaVie Peptide Plumping shampoo and conditioner will give your hair root-to-tip volume and a boost of strength to every strand, thanks to amaranth peptides, rice protein, coconut-derived cleansers, bond technology from chia seeds and a peptide frizz-smoothing complex.

BUY NOW - $31

LolaVie Peptide Plumping Volume Shampoo ($31)

6 / 10

Tarte Kindness Cafe Collector's Set ($59)

Two gift sets in one? Say less. Tarte's Kindness Cafe Collector's Set is split into two—the hot cocoa scented set and crème brûlée scented set—and in total includes two tartelette Amazonian clay travel palettes, maneater and tartelette tubing mascaras, a maracuja juicy lip balm and a maracuja juicy lip plump.

BUY NOW - $59

Tarte Kindness Cafe Collector's Set ($59)

7 / 10

La Roche-Posay Lipikar AP+ Gentle Foaming Cleansing Oil ($11)

Dermatologist-approved brand La Roche-Posay adds a face and body cleansing oil to the famous Lipikar AP+ collection. Glycerin, niacinamide, shea butter and the brand's signature Thermal Spring Water help to keep skin hydrated, prevent water loss and alleviate that dry, tight feeling that tends to happen as the temperatures cool.

BUY NOW - $11

La Roche-Posay Lipikar AP+ Gentle Foaming Cleansing Oil ($11)

8 / 10

Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner ($22)

This matte lip liner is wax-based and ultra-creamy so it glides seamlessly (read: no tugging) over lips where it stays put feather-free. Choose from 26 full-pigment shades, and bonus, now through September 20, all online orders receive a free gift with purchase.

BUY NOW - $22

Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner ($22)

9 / 10

Miu Miu Miutine Eau de Parfum ($172)

If September smelled like a scent, it would be Miu Miu's Miutine Eau de Parfum. Notes include wild strawberry, rich vanilla, brown sugar, milky gardenia and patchouli, a blend that encapsulates the last of summer's juicy spontaneity mixed with the cozy and sweet grounding of autumn.

BUY NOW - $172

10 / 10

Dr. Althea Jelly Seal Dewy Mask ($13)

K-beauty brand Dr. Althea takes the typical sheet mask and dials it up notch. The Jelly Seal Dewy Mask delivers nourishing, barrier-supporting and skin-balancing ingredients like PDRN, hyaluronic acid, panthenol and madecassoside directly to skin with an ultra-soothing jelly-like texture.

BUY NOW - $13