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Sephora

Sephora Is Coming to TikTok Shop, Bringing a Whole New Way to Shop Beauty

Sephora Is Coming to TikTok Shop, Bringing a Whole New Way to Shop Beauty

By Amaya GarciaSeptember 4, 2026

Product launches just got a shoppable, celebrity-hosted upgrade.

Six Korean skincare products (jars, tubes, a bottle and a beauty device) arranged in a repeating diagonal pattern on a deep green background.

19 Cult-Favorite K-Beauty Brands Just Landed at Sephora

By Marisa PetrarcaAugust 20, 2026

Here’s what to know (and what to buy first).

Sofie Pavitt Face product and model using Crown Affair hair oil

Beauty Lovers, Here’s What’s Trending at Sephora Right Now

By Catharine MalzahnApril 9, 2026

We tapped the Sephora team for the inside scoop.

The Long-Awaited Summer Fridays Fragrance Is Officially Available at Sephora

The Long-Awaited Summer Fridays Fragrance Is Officially Available at Sephora

By Leiana FoyeMarch 17, 2026

It’s inspired by the brand’s iconic Lip Butter Balm.

Cult Korean Skin-Care Brand Rejuran Lands at Sephora

Cult Korean Skin-Care Brand Rejuran Lands at Sephora

By Leiana FoyeMarch 16, 2026

The brand helped put c-PDRN on the map.

mother science

Mother Science Just Landed at Sephora

By Danielle Fontana DooleyMarch 4, 2026
Brick-and-Mortar Beauty: Where Shoppers Are Going for Skin Care

Brick-and-Mortar Beauty: Where Shoppers Are Going for Skin Care

By Danielle Fontana DooleyDecember 13, 2025
Sephoria 2026

Just In: Sephoria Announces Its 2026 Location

By Marisa PetrarcaDecember 10, 2025
mac nude lipsticks

MAC Cosmetics Is Coming to Sephora

By Jessica FieldsNovember 3, 2025
beauty products on sale after the holidays

The Very Best Post-Holiday Beauty Sales

By Leiana FoyeJanuary 4, 2025
olaplex and oribe hair products

By the Numbers: Here’s Where Readers Purchase Their Hair Care

By Danielle Fontana DooleyDecember 6, 2024
NETTE candles

Inside NETTE’s Impossibly Chic Sensory Universe

By Danielle Fontana DooleyNovember 6, 2024