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This Is the Number-One Selling Moisturizer on Sephora.com

By NewBeauty EditorsUpdated: March 10, 2022May 4, 2017

It’s a best-seller for a reason.

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An Ulta and Sephora Competitor Is Coming…And You’ll Never Guess What Company Is Behind It

By Britt FallonUpdated: March 10, 2022May 9, 2017

Shoppers are really excited.

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Everything You Need to Know About the Big Change to Sephora’s Loyalty Program

By Tatiana BidoUpdated: March 10, 2022July 20, 2017

Time to use those points you’ve been saving up.

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Everything You Need to Know About Sephora’s New Boutiques

By Liz RitterUpdated: March 10, 2022July 22, 2017
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This Everyday Product Is the First of Its Kind to Launch at Sephora

By Britt FallonUpdated: March 10, 2022July 25, 2017
This 166-Year-Old Skin Care Line Is Finally Launching at Sephora

This 166-Year-Old Skin Care Line Is Finally Launching at Sephora

By NewBeauty EditorsUpdated: March 10, 2022July 29, 2017
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These Are the Latest Sephora Beauty Launches You Don’t Want to Miss

By Danielle Fontana DooleyUpdated: March 10, 2022September 1, 2017
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This Is The Best-Selling Eye Cream on Sephora.com Right Now

By Danielle Fontana DooleyUpdated: March 10, 2022September 18, 2017

It was a hit backstage at NYFW, too.

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This Super Popular Lipstick Is Currently 40 Percent Off at Sephora

By Liz RitterUpdated: March 10, 2022October 5, 2017

Stop everything and stock up!

20 New Launches at Sephora Under $25

20 New Launches at Sephora Under $25

By Danielle Fontana DooleyUpdated: March 10, 2022October 17, 2017

Beauty on a budget.

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Finally Found: The Dupe for the #1 Selling Cream at Sephora Is at Target

By Danielle Fontana DooleyUpdated: March 10, 2022October 19, 2017
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This Destroyed Makeup Counter at Sephora Will Give You Chills

By Liz RitterUpdated: March 10, 2022November 17, 2017
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Sephora Is Selling Smashbox Lipsticks for $2 a Pop

By Liz RitterUpdated: March 10, 2022December 22, 2017
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The Hottest Skin Care Brand of 2017 Just Landed at Sephora

By Danielle Fontana DooleyUpdated: March 10, 2022December 25, 2017
The Highlighter That’s Crazy Popular on Instagram Just Launched at Sephora.com

The Highlighter That’s Crazy Popular on Instagram Just Launched at Sephora.com

By NewBeauty EditorsUpdated: March 10, 2022January 17, 2018
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This Really Good Concealer-Foundation Is on Sale at Sephora for Under $10

By Liz RitterUpdated: March 10, 2022February 12, 2018
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Doing This Can Get You Banned From Making Returns at Sephora

By NewBeauty EditorsUpdated: March 9, 2022March 15, 2018
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12 Sephora Shopping Secrets Every Woman Needs to Know

By NewBeauty EditorsUpdated: March 9, 2022March 20, 2018
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Sephora Is Having a Spring Bonus Discount and Basically Everything Is Included

By NewBeauty EditorsUpdated: March 9, 2022April 20, 2018
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Sephora Is Giving Away Free $20 Gift Cards—Here’s How to Get One

By NewBeauty EditorsUpdated: March 9, 2022April 28, 2018
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This Mega-Popular Brand Has Officially Left Sephora

By NewBeauty EditorsUpdated: March 9, 2022June 12, 2018
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This Celebrity-Favorite Brand Is Finally Launching in Sephora

By NewBeauty EditorsUpdated: March 9, 2022August 8, 2018
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Sephora’s Beauty Insider Program Is About to Undergo a Major Change

By NewBeauty EditorsUpdated: March 9, 2022August 10, 2018
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Sephora Is Selling a Limited Number of This Hair Product 5 Months Before It Launches

By Danielle Fontana DooleyUpdated: March 9, 2022September 27, 2018
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Sephora’s Holiday Sale Is Starting Earlier Than Ever This Year

By NewBeauty EditorsUpdated: March 9, 2022October 23, 2018
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This Best-Selling Skincare Brand Is Finally Coming to Sephora

By NewBeauty EditorsUpdated: March 9, 2022December 21, 2018
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Sephora Just Majorly Updated Its Rewards Program

By NewBeauty EditorsUpdated: March 9, 2022January 3, 2019
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This New Sephora Feature Allows You to Combine Multiple Promo Codes for Major Savings

By NewBeauty EditorsUpdated: March 9, 2022January 18, 2019
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An Insider’s Guide to Shopping at Sephora From Current & Former Employees

By NewBeauty EditorsUpdated: March 9, 2022March 5, 2019
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The UK Version of The Ordinary Is Coming to Sephora—and Everything Is Less Than $15

By Danielle Fontana DooleyUpdated: March 9, 2022April 19, 2019
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This Is the Number-One Top-Selling Peel at Sephora—and Countless Celebs are Fans

By Danielle Fontana DooleyUpdated: March 9, 2022January 18, 2020
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Sephora Just Made a HUGE Announcement

By Britt FallonUpdated: March 9, 2022February 5, 2020
Every Product Sephora’s Beauty Director Can’t Live Without

Every Product Sephora’s Beauty Director Can’t Live Without

By Olivia WohlnerUpdated: March 9, 2022April 13, 2020
Selena Gomez Reveals a First Look at Her Beauty Line, Launching at Sephora This Week

Selena Gomez Reveals a First Look at Her Beauty Line, Launching at Sephora This Week

By Danielle Fontana DooleyUpdated: March 9, 2022September 1, 2020
13 Under-the-Radar Products Derms and Plastic Surgeons Always Buy at Sephora 

13 Under-the-Radar Products Derms and Plastic Surgeons Always Buy at Sephora 

By Olivia WohlnerUpdated: March 9, 2022December 18, 2020
These 10 Anti-Aging Products Have More Than 100,000 Likes on Sephora.com

These 10 Anti-Aging Products Have More Than 100,000 Likes on Sephora.com

By Britt FallonUpdated: June 25, 2021June 4, 2020
Here’s What to Know About Sephora’s Month-Long Sales Event

Here’s What to Know About Sephora’s Month-Long Sales Event

By Olivia WohlnerUpdated: June 25, 2021November 24, 2020
How Sephora Is Doubling Down on Their Chemical Policy

How Sephora Is Doubling Down on Their Chemical Policy

By Tatiana BidoUpdated: June 25, 2021August 19, 2020
Sephora’s Biggest Sale of the Year Begins Today—Here’s What To Shop For

Sephora’s Biggest Sale of the Year Begins Today—Here’s What To Shop For

By Olivia WohlnerUpdated: June 25, 2021October 31, 2020
Sephora’s ‘Welcome Back Event’ Starts This Week and the Savings Are Big

Sephora’s ‘Welcome Back Event’ Starts This Week and the Savings Are Big

By Danielle Fontana DooleyUpdated: June 25, 2021August 10, 2020
How This Cult Indie Hair Brand Prepped Their Bees for Their Big Sephora Debut

How This Cult Indie Hair Brand Prepped Their Bees for Their Big Sephora Debut

By Tatiana BidoUpdated: June 25, 2021August 12, 2020
Sephora’s Latest Announcement Makes Shopping Shelves So Much Easier

Sephora’s Latest Announcement Makes Shopping Shelves So Much Easier

By Danielle Fontana DooleyUpdated: June 25, 2021June 24, 2020