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Beautycounter Just Launched the Ultimate ‘No-Makeup’ Foundation And I’m Already Hooked

The perfect marriage of skin care and color.

Beautycounter Just Launched the Ultimate ‘No-Makeup’ Foundation And I’m Already Hooked
Beautycounter

Summer sun and heavy foundation don’t mix; neither do high-quality foundations and top-shelf skin-care actives—until now.

Known for their all-clean-everything products that range from effective skin-care and body care to a gorgeous makeup lineup, Beautycounter just did it again, this time with their foundation, Skin Twin ($45), launching just in time for all-summer-long wear.

Designed to be “skin care in disguise,” the tinted formula—it’s available in 18 shades, ranging from fair Porcelain to deep Espresso—is equal parts pigment and skin-loving ingredients. Instead of drying out skin and accentuating lines, Skin Twin calls on hyaluronic acid to draw in moisture and plump skin as you wear it.

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But wait, there's more: Jojoba esters act as featherlight emollients to soothe and smooth texture, and “hydrophobic pigments” deliver all-day wear that mimics your own skin. (Read: no caking to be found here.) Oh, and did we mention it’s free of any irritating fragrance?

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As for the (very-appreciated) non-tacky texture, the liquid wears heavier than a tinted moisturizer but much lighter than a foundation, and still somehow lets your skin peek through—all while blurring pores and evening tone. Plus, it's housed in a chic glass bottle with a no-spill pump that adds to the skin-care appeal we love (and is finally not an eyesore when left out on my sink).

Think it can't get any better? Keep scrolling for a closer look at the skin-loving formula in action.

Images: Beautycounter

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