In case you haven't already heard, Amazon Prime Day 2025 is not your typical two-day sale, but four days long this year. In other words, you get double the time to snag jaw-dropping deals and stock up on all your go-to makeup, hair care, skin care and more at a fraction of the price.
The start of Prime Day 2025 is finally here, so if you’re eager to start shopping the biggest beauty deals of the summer, what are you waiting for? Instead of endlessly scrolling through the thousands of product pages, we did the Prime Day heavy lifting for you. Below, scroll through the best Amazon Prime Day beauty mark downs and come back to this page any time through July 11 for updated daily deals.
Best Amazon Prime Day 2025 Deals
- Kim Kardashian-Approved: Ulike Air 10 IPL Hair Removal Device ($399, $249)
- Viral Salmon Sperm Serum: medicube PDRN Pink Peptide Serum ($28, $15)
- The Internet's Favorite Concealer: Tarte shape tape Full-Coverage Concealer ($32, $19)
- #1 Lipstick Color: Clinique Almost Lipstick in Black Honey ($25, $17.50)
- Derm-Recommended Retinol: Obagi Medica Retinol 0.5 ($79, $59)
- Bye, Bye Blemish Marks: La Roche-Posay Mela B3 Serum ($45, $34)
- Sabrina Carpenter's Conditioner: Redken Acidic Bonding Concentrate Leave In Treatment ($34, $24)
Prime Day Skin-Care Deals
- Does-It-All Cream: Avène Cicalfate+ Restorative Protective Cream ($40, $30)
- Expert-Approved Vitamin C: CeraVe Vitamin C Serum ($29, $21)
- BYOMA Hydrating Milky Toner ($15, $10)
- ELEMIS Pro-Collagen Cleansing Balm ($69, $48)
- Kendall Jenner's PM Pick: Estée Lauder Advanced Night Repair Face Serum ($128, $90)
- Kiehl's Ultra Facial Cream ($39, $27)
- French Pharmacy Retinol: A313 Vitamin A Cream ($44, $33)
- COSRX 15% Niacinamide Peptide Booster Set ($35, $23)
- Under-$10 Blemish Buster: Neutrogena Stubborn Acne AM Face Treatment ($17, $9)
- Hello, Glass Skin: BIODANCE Bio-Collagen Real Deep Mask ($19, $15)
- ShapeShift V-Line Jaw Defining Serum ($58, $43.50)
- Facial in a Bottle: Shani Darden Triple Acid Signature Peel ($125, $100)
- TATCHA The Camellia Cleansing Oil ($50, $35)
Prime Day Makeup Deals
- Award-Winng: Grande Cosmetics GrandeBROW 2-in-1 Tinted Brow Gel + Brow Enhancing Serum ($38, $27)
- On Every Celebs' Face: L'Oréal Paris True Match Lumi Glotion ($17, $11)
- Sofia Richie's Go-To Bronzer: Physicians Formula Murumuru Butter Bronzer ($16.50, $8)
- Best Mature Skin Makeup: Laura Geller Beauty Serum Blush Tint ($28, $21)
- Budget-Friendly Lip Plumper: COVERGIRL Clean Fresh Yummy Plumper Lip Gloss ($13, $6)
- Tarte tartelette tubing mascara ($28, $17)
- Lancôme L'Absolu Rouge Hydrating Cream Lipstick ($35, $24.50)
- All Over Your Social Media Feeds: Wonderskin Peel-Off Lip Stain ($22, $18)
Prime Day Hair Deals
- Best Blowout: COLOR WOW Extra Strength Dream Coat ($32, $22)
- Nutrafol Women's Hair Growth Supplements ($88, $70)
- Hot Tools 24K Gold Hair Dryer Volumizer ($70, $33)
- Talc-Free: amika Perk Up Dry Shampoo ($29, $20)
- L'Oréal Paris Glossing Lamination Hair Mask ($13, $9.50)
- Kitsch XL Satin Bonnet for Sleeping ($18, $14)
- CeraVe Gentle Hydrating Shampoo ($11, $9)
- Biolage Scalp Sync Anti-Dandruff Shampoo ($24, $17)
- For Thinning Hair and Shedding: VEGAMOUR GRO Hair Serum ($64, $45)
- Kérastase Elixir Ultime Hair Oil ($62, $50)
- Promotes Hair Growth: Nécessaire Rosemary Shampoo and Conditioner ($60, $48)
- Shea Moisture Curl Mousse ($12, $8)
- Nexxus Epic Shine Anti-Humidity Spray ($16, $9.50)
Prime Day Body Care Deals
- Nécessaire The Deodorant ($22, $16.50)
- Salt & Stone Body Wash ($36, $27)
- Aveeno Daily Moisturizing Cream ($19, $13)
- Bio-Oil Skincare Oil ($28, $22)
- First Aid Beauty KP Bump Eraser Body Scrub ($20, $17)
- +Lux Unfiltered N°32 Gradual Self Tanner ($37, $30)
- OSEA Anti-Aging Body Balm ($54, $43)
- Harry's Shaving Kit for Men ($21, $17)
- SOL DE JANEIRO Brazilian Bum Bum Cream ($48, $38)
Prime Day Sunscreen Deals
- Editor Favorite: ALASTIN Skincare HydraTint Pro Mineral Sunscreen SPF 36 ($82, $57)
- CeraVe Hydrating Sheer Sunscreen SPF 30 ($21, $15)
- EltaMD UV Daily SPF 40 Face Sunscreen ($40, $32)
- Mess Free: Sun Bum Baby Bum Mineral SPF 50 Sunscreen Stick ($12.50, $7)
- Best Glowy SPF: Supergoop! Glowscreen SPF 40 ($38, $30)
Prime Day Nails and Fragrance Deals
- essie Gel Couture Nail Polish, Rock the Runway ($13, $8.50)
- OUAI St. Barts Hair and Body Mist ($28, $22)
- Dossier Fruity Honey Eau de Parfum ($32, $26)
- Sol de Janeiro Hair & Body Perfume Mist ($38, $30)
When is Amazon Prime Day 2025?
Prime Day will take place July 8-11 this year, expanding to four days—the longest Prime Day yet. The official start begins July 8 at 12:01 a.m. PDT and runs until midnight on July 11. That means 96 hours of deals for Prime members.
What's new for Prime Day 2025?
Prime Day returns this summer with double the time—four days instead of two—to shop the millions of deals on everything from beauty, health and personal care finds, family-favorite toys, best-selling books, home essentials, premium and luxury splurges and more.
Also new this year, Amazon introduces “Today’s Big Deals”—themed daily deal drops featuring some of the most exciting deals of the event, exclusive to Prime members. These special offers launch daily at midnight PDT and remain available for a limited time, while supplies last.
Can anyone shop Prime Day?
To take full advantage of Prime Day deals, you have to be a Prime member. To sign up for a free, 30-day trial, click here.
