For those who take their hair routine seriously, a luxury hair dryer can be a game-changer. With advanced technology, sleek designs and powerful performance, high-end dryers often offer a faster, smoother styling experience. According to a recent survey of more than 1,200 NewBeauty readers,* these premium tools are worth the investment.
The Top Luxury Hair Dryer Brands
When asked which hair dryer they currently use and which hair dryer they plan on using, Dyson, Shark and BaBylissPRO topped the charts. These brands consistently receive high marks for next-gen technology and professional-level performance.
Dyson
Named by 67 percent of respondents, Dyson is known for its high-speed drying, intelligent heat control, and lightweight design. Readers with thick and curly hair particularly love the brand’s ability to minimize heat damage while delivering smooth, salon-quality results.
A leader in hair technology, the Dyson Supersonic Hair Dryer is a must-have for those looking for fast drying with minimal heat damage. It features intelligent heat control, a powerful digital motor, and five styling attachments designed for all hair types.
Shark
A rising competitor in the luxury hair tool space, Shark, mentioned by 26 percent of respondents, has been making waves with its innovative designs.
If you’re looking for a multi-tasking tool, may we suggest the FlexStyle Air Styling & Drying System? With one twist, the tool transforms from a powerful dryer to a versatile multi-styler, letting you curl, volumize, smooth, and dry.
BaBylissPRO
Mentioned by 24 percent of respondents, BaBylissPRO is favored by readers who want professional-grade performance at home. Many respondents with fine or color-treated hair appreciate the brand’s ability to provide powerful airflow while maintaining hair health.
The brand’s Nano Titanium Dryer is under $100 and features six heat/speed settings, a lightweight and ergonomic design and nano titanium technology for maximum smoothness and shine.
For those looking to upgrade to a luxury hair dryer, Dyson, Shark, and BaBylissPRO are the reader-approved picks for high-end, high-performance tools that deliver salon-worthy results.
*Source: BeautyEngine Advanced Research, 2024
