Fragrance

Fenty Beauty Is Launching a Hair and Body Mist With Its Signature Scent
By Kaylee ShindelFebruary 8, 2025
Getting spritzed by Riri.

U Beauty’s First Fragrance Isn’t Afraid to Be Boldly Feminine
By Allie HoganFebruary 8, 2025
“This is the new modern, a return to femininity—but a femininity with guts!”

NOYZ Solid Fragrance Collection Has a Permanent Home in Our Bag
By Rowan LynamFebruary 7, 2025

9 Bright Fragrances That Will Change Your Mood Immediately
By Allie HoganFebruary 6, 2025

Billie Eilish’s New Fragrance Is Finally Here
By Isabelle BuneoFebruary 6, 2025

Troye Sivan Wore This $162 Fragrance to the 2025 Grammys
By Isabelle BuneoFebruary 4, 2025

Michelle Pfeiffer Launches New Vanilla Fragrance, an Homage to Her Husband
By Liz RitterJanuary 28, 2025
Sweet.

The Best New Fragrances in January
By Britt FallonJanuary 24, 2025

These Are the Very Best ‘Soapy Scents,’ According to a Fragrance Expert
By Liz RitterJanuary 24, 2025

7 Fragrances Our Partners Always Notice
By Allie HoganJanuary 23, 2025

More Than 100 People Have Stopped Me to Tell Me I Smell Good, Thanks to This Chocolate Perfume
By Liz RitterJanuary 23, 2025

Maximal Fragrances That Do the Most
By Rowan LynamJanuary 21, 2025

Raspberry Perfume Is the Next Big Fragrance Trend
By Rowan LynamJanuary 18, 2025

The Year of the Berry Has Begun
By Rowan LynamJanuary 18, 2025

Cacharel Is Breaking Its Fragrance Hiatus With a New Launch
By Marisa PetrarcaJanuary 17, 2025

Love Touchland’s Hand Sanitizers? Wait Until You Try Its Fragrance Mists
By Marisa PetrarcaJanuary 16, 2025

SNL Is Entering the Fragrance Game to Celebrate 50 Years
By Rowan LynamJanuary 16, 2025

Rhubarb Fragrances Are the Unexpectedly Tart Trend Taking Over
By Liz RitterJanuary 14, 2025

7 Strawberry Fragrances to Embrace Before Spring
By Jessica FieldsJanuary 9, 2025

2025 Is Set to Be the Year of Hair Perfume
By Rowan LynamJanuary 7, 2025

The Fascinating World of Animalic Fragrances, Explained
By Rowan LynamJanuary 7, 2025

7 Timeless Fragrances That Never Get Old
By Allie HoganJanuary 6, 2025

Fine’ry Launches Brand New Men’s Fragrance Line
By Rowan LynamJanuary 3, 2025

The Fragrances That Got Us the Most Compliments This Year
By Rowan LynamDecember 24, 2024

This ‘Dive-Bar’ Fragrance Is the Most Unexpected Scent Launch of the Year—and It Keeps Selling Out
By Liz RitterDecember 23, 2024

10 Sophisticated Leather-Inspired Scents to Try This Winter
By Tatiana BidoDecember 21, 2024

8 Retro ‘Grandma Perfumes’ That Break All the Rules
By Liz RitterDecember 19, 2024

This Over 50 Makeup Brand Surged in Searches This Year
By Allie HoganDecember 19, 2024

The Biggest Fragrance Trends You’re Going to See in 2025
By Allie HoganDecember 18, 2024

This Classic Beauty Brand Always Makes Me Everyone’s Favorite Gift Giver
By Leiana FoyeDecember 17, 2024

Cashmere Scents Wrap You Up in a Warm Scented Blanket
By Rowan LynamDecember 16, 2024

8 Fragrances Miami ‘It Girls’ Are Wearing
By Liz RitterDecember 16, 2024

This Is What Men Want From Fragrance
By Rowan LynamDecember 13, 2024

Fragrance Can Make or Break a Product Purchase—Here’s What the Data Says
By Rowan LynamDecember 13, 2024

Rice Fragrances Are the Ultra-Creamy Skin Scent You’ll Never Want to Run Out Of
By Rowan LynamDecember 13, 2024

Spicy Fragrances to Warm Up With This Winter
By Allie HoganDecember 12, 2024

Warm Your Soul With These Iconic Coffeehouse Fragrances
By Rowan LynamDecember 12, 2024


