9 Moisturizers Under $40 that Are All Over Instagram

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Want to know what’s trending on social media? Seems like women can’t get enough of these moisturizers—not a single one on the list is above $40—for perfectly hydrated skin this season. Serious hashtag power here!

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Farsali Rose Gold Serum ($35)

Whether you wear it on its own or apply a drop or two of it to a foundation brush or beautyblender to give your foundation a little more slip and a glowing finish, seems like makeup artists on Instagram just can’t deny their love for this lightweight formulation that’s loaded with rosehip seed oil.


Egyptian Magic ($39)

Talk about a does-it-all cream. This all-natural one, which has even been called the best healing balm out there, melds a mix of natural ingredients together to alleviate even the driest of skin.


Embryolisse Lait Crème Concentrate ($28)

Doubling as a makeup primer, this ultra-lightweight yet creamy moisturizer makes skin feel so good without ever feeling heavy, greasy or pore-clogging


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La Roche-Posay Effaclar Mat ($32)

Breakouts and excess oil don’t stand a chance against this mattifying daily moisturizer, made just for oily complexions

A photo posted by La Roche-Posay (@larocheposay) on


Shea Moisture Peace Rose Oil Sensitive Skin Facial Moisturizer ($12)

Great for the summer months, this light moisturizer helps to calm and comfort sensitive skin with good-for-your-skin ingredients like alpine, damask and musk rose oils.


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Belif The True Cream Moisturizing Bomb ($22)

The K-beauty obsession isn’t going anywhere. Case in point: this ultra-comforting cream, which originated to U.S. shores by way of Korea. That may be the reason why Instagram users clamor for this cream. Or, perhaps it’s the fact that it gives up to 26 hours of nonstop moisture. 

A photo posted by @belifusa on


Glossier Priming Moisturizer ($25)

One of the first skin care products that Glossier debuted, this anti-redness formula allows you to layer on the moisture depending on what your skin needs at the moment, leaving it feeling soft and dewy but not oily in the least bit.

A photo posted by Glossier. (@glossier) on


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Josie Maran Argan Daily Moisturizer SPF 47 ($32)

Quick to absorb, this argan oil–infused moisturizer is also a great way to protect your skin from the sun's harmful rays. And, it has green tea and antioxidants to boot.


First Aid Beauty Ultra Repair Cream Intense Hydration ($30)

Ideal for just about every type of skin, this moisturizer, which you can literally use head to toe, even works on seriously dry, dehydrated skin. 


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