Gigi Hadid is the New Face of Maybelline

It's certainly a happy new year for Gigi Hadid!

The (born with) It-model is the newest spokesperon for Maybelline New York, joining the likes of Christy Turlington, Adriana Lima and Jourdan Dunn. Starting her career as a model for Baby Guess, Hadid most recently rocked the runways of Marc Jacobs, Jean Paul Gaultier, Jeremy Scott, Giles and Chanel (an impressive portfolio for a 19 year old!). Now America’s golden girl will lend her gorgeous face to the advertising campaigns of one of the biggest beauty brands. The excited model shared two sneak peeks of her upcoming campaign, launching in October, on her Instagram. 

“Being a Maybelline New York spokesperson means more to me than anyone can imagine; it doesn’t seem real! It’s the most incredible feeling and is a dream come true,” said Hadid. “I feel so honored and humbled to be a part of the iconic brand I grew up with, and I am very excited by this opportunity.”