new launch
Tarte Just Turned Its Tubing Technology Into an Eyeliner
By Catharine MalzahnMay 29, 2026
No tugging, no scrubbing, no raccoon eyes.
Exclusive: Nécessaire Enters the Status-Soap Space With Its First Hand Wash
By Catharine Malzahn and Marisa PetrarcaMay 11, 2026
Plus, a skin-care-minded lotion to match.
ILIA Levels Up Its SPF Lineup With a Standalone Sunscreen
By Catharine MalzahnApril 8, 2026
The cult skin tint creator finally goes all in on SPF.
TILT Makes Beauty More Accessible for Those With Chronic Pain—and It’s a Win for Everyone
By Marisa PetrarcaFebruary 4, 2025
Crème de You: Glossier’s Iconic Scent Now Comes in a Body Lotion
By Isabelle BuneoAugust 28, 2024
This Celeb-Favorite ‘Smart Beauty’ Brand Just Launched Its First Skin-Care Product
By Tatiana BidoSeptember 23, 2022
Biologique Recherche Finally Launched a Direct-to-Consumer Website
By Olivia WohlnerApril 14, 2022
Halle Berry’s Health and Wellness Brand Is Adding to Its Beauty Section
By Olivia WohlnerUpdated: March 9, 2022September 8, 2021
A new product we all need.
The Best Hair-Care Products Launching in December
By Olivia WohlnerDecember 22, 2021
New month, new strands.
The Best Skin-Care Products Launching in December
By Olivia WohlnerDecember 21, 2021
New and noteworthy.
The Best Skin-Care Products Launching in November
By Olivia WohlnerNovember 24, 2021
CoverGirl Is Launching Skin Care
By Olivia WohlnerNovember 16, 2021
This Microneedling Kit Is Designed to Anti-Age Your Smile
By Olivia WohlnerSeptember 16, 2021
Iconic Footwear Brand Sam Edelman Is Launching Its First Beauty Product
By Olivia WohlnerSeptember 11, 2021
The Best New Makeup Products Launching in September
By Olivia WohlnerSeptember 3, 2021
The Best New Hair-Care Products Launching in August
By Olivia WohlnerAugust 19, 2021
Happy Dance, Kristen Bell’s CBD Brand, Expands Into Skin Care
By Olivia WohlnerJuly 12, 2021