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Crème de You: Glossier’s Iconic Scent Now Comes in a Body Lotion

Your “You” routine just got an upgrade.

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side by side images of hand dipping finger into Glossier Creme De You body lotion and woman posing in red bathing suit
Courtesy of Glossier

In recent months, we've undergone somewhat of a fragrance renaissance. For years, having a "signature scent," was the norm, but as fragrance technology continues to evolve we've transitioned to a more experimental approach to perfume. Enter the "fragrance wardrobe"—a concept that's gained immense popularity, with fragrance lovers switching their scent to match their outfit or even their mood.

As our obsession with fragrance remains steadfast, viral, sell-out perfume products have become the norm. One scent that's won the hearts of millions is Glossier's You ($78). With its warm, sweet and slightly peppery fragrance profile, You has earned a reputation for stopping people in their tracks, prompting them to ask, "What are you wearing?" Now, building on its success, Glossier's latest launch brings the internet-breaking scent to life in the form of a lush body lotion.

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Glossier Crème de You: What to Expect

The best part of Glossier's You perfume is that it takes on a slightly different scent for each user thanks to its skin-scent-enhancing technology—like a pheromone oil. The same holds true for the brand's new launch: Crème de You ($45). A smooth, dry-touch body butter, Crème de You features "a rich, glossy texture and generous pickup" within the formula that "envelops skin in a veil of moisture and a scent impact that smells a little different on everyone," per the brand.

glossier creme de you body lotion
Courtesy of Glossier

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With nourishing ingredients like jojoba oil and shea butter, Crème de You's fast-absorbing, dry-touch formula deeply nourishes and hydrates the skin, leaving it silky and glowing but never sticky or greasy. Always a brand to hone in on the details, Glossier's Crème de You comes in a 100 percent recyclable package that looks gorgeous on any vanity. If you're looking to up your fragrance game for fall, Glossier's Crème de You is available starting August 28 at glossier.com.

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