Shoppers in Their 50s and 60s Say This Is the Only Firming Cream You’ll Ever Need

Shoppers in Their 50s and 60s Say This Is the Only Firming Cream You’ll Ever Need featured image
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Dry skin, sagging skin and wrinkles tend to become more commonplace as we age. As I experience the onset of these completely normal changes, I’ve had to expand the number of products I use to address them. My skin routine started to look something like this: a product for dryness, another for age spots, one for dullness, another for wrinkles, and so on. But I’m happy to report I’ve found an all-natural option that covers it all: OSEA Malibu’s Advanced Protection Cream ($108). The firming cream has single-handedly replaced my usual serums and moisturizer for long-lasting hydration and targeted anti-aging treatments.

If you’re not already familiar, OSEA Malibu is a California-based beauty brand that launched in the mid-90s with a mission to share the healing power of nutrient-rich, seaweed-infused skin care. Long before words like “clean” and “sustainable” became buzzy in the beauty and wellness industries, OSEA was concocting plant-based, sea-forward products for all skin types and concerns.

The Advanced Protection Cream is OSEA’s most nourishing cream; it also firms skin, reduces wrinkles and evens out skin tone. It’s fragrance-free, and formulated with a number of plant-based ingredients like undaria seaweed, marine extract, turmeric and the skin-firming amino acid, DPHP. It’s also made with a biomimetic lipid complex which is designed to soften and moisturize skin. For even further anti-aging benefits, OSEA added bio retinol, a vegan retinol alternative derived from the bidens pilosa plant. According to the brand, this ingredient visibly improves lines and wrinkles without the irritation traditional retinols may cause.

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One 60-year-old shopper who noticed “a little sag” reports that since using the OSEA’s firming cream they can “hardly tell now.” A 43-year-old shared, “My skin has never looked or felt cleaner! No blemishes, reduced redness, super soft,” while another reviewer “highly” recommends it for “dry and/or aging skin. My skin feels smooth and firm, not something I expected in just a few weeks of use,” the same person elaborates. “This did absolute magic. A night [and] day difference,” reports another. “It makes my skin look dewy and gorgeous.”

Dry skin types of all ages say that just a small amount (“half of a pea size is more than enough”) does the job to hydrate and moisturize skin throughout the day. “This is the first moisturizer that truly leaves my skin feeling balanced,” wrote one shopper with “pretty dry, flaky skin.”

“I suffer from dry skin as well as psoriasis, and this cream really helps keep my skin at it’s best,” says a second. A third calls it “so hydrating,” and notes, “[It] changed the way my skin looks.” Another shopper who calls it “deeply nourishing” says, “I’ve been using this Osea cream for the past 4 years and nothing compares!”

If you’re looking for a one-step way to nourish and hydrate while plumping wrinkles and tightening skin, grab OSEA’s Advanced Protection Cream on OSEA.com.

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