Donna's Recipe
LAUNCHED IN 2020
FOUNDERS Tabitha Brown, Gina Woods
Donna’s Recipe, inspired by internet sensation Tabitha Brown’s iconic hair, offers clean, nourishing and effective ingredients to meet and guide you wherever you are on your hair-care journey.
WHY WE LOVE IT
With ingredients like biotin and sweet potato, Donna's Recipe offers up nutrient-rich, clinically proven formulas.
SHOP AT
Donna's Recipe, Amazon, Ulta Beauty, Target
We innovate by creating products that blend familiar ingredients, like aloe vera and rosemary oil, with new additions such as sweet potatoes and cinnamon, offering a unique yet effective hair-care experience.
BEST-SELLING PRODUCT
Our Strength Hair Oil ($25)
With 18 all-natural oils and powders, the Strength Oil tackles a multitude of hair issues head on. It can relieve a dry scalp, act as a nourishing pre-shampoo treatment for dry hair and slough off flakes and buildup on the scalp.
FOUNDERS' NOTES
It was part of the duo set, along with our Strawberry Vegan Vitamins, that we introduced during our website launch. We sold out within the first 10 days.
FIRST PRODUCT
Strength Hair Oil and Vegan Strawberry Vitamin Gummies ($50)
This hair duo sets up the foundation for your healthiest hair. With the Strength Hair Oil and Strawberry Vitamin Gummies, both the internal and external environments for optimum hair health and growth are nourished.
FOUNDERS' NOTES
We aimed to build a foundation for hair health, focusing on both internal and scalp care.
