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The Best Nostalgic Beauty Trends of 2024

A quick look down memory lane.

2000s side bang hairstyles
IG_igkhair

It’s hard to believe, but 2024 is drawing to a close. The year has been filled with lots of beauty trends, some good and some not so-great. There’s no denying that the year brought a plethora of new ideas, but some of the most noteworthy were remixes of classic looks. Take the side bang, a staple look during the aughts, that resurfaced with fluffy blowouts and silk presses. Or prom updos, which became a favorite on many red carpets this year. The '90s are a consistent source of beauty inspiration and proved so with some of this year’s biggest makeup trends. As we close out the year, it seems like the perfect time to reflect on the nostalgic beauty trends that took the internet by storm this year, from '90s hair to early 2000s makeup. Keep scrolling to see our top picks.

1 / 7

Dark Lip liner

Brown and mocha lip liners are inherently linked to the 90s. The deep shades are ideal for creating depth and shaping the lips. The modern way to wear them is to pair them with a gloss to create a naturally full look.

Dark Lip liner

IG: @byamicole

2 / 7

Ponytail Hairstyles

These aren't your average ponytail hairstyles. Whether slicked back with wax sticks, placed high on top of the head, or created with extra-long lengths, these ponytails are elite. Think of them as an elevated version of the styles from the late 90s and early aughts.

Ponytail Hairstyles

IG: @andrewfitzsimons

3 / 7

Satin Lipstick

If you're of a certain age, you probably remember the hold satin lipsticks had on beauty mavens in the 90s. In 2024, the look came back with a vengeance. The formulas of today are much more long-wearing, and the finish is a true satin and less of a full-on shine.

Satin Lipstick

IG: @makeupbymario

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4 / 7

Side Bangs

The Y2K side bangs are a style for the books. They're fluffy and full but offer a distinctly different look than the popular curtain style that has ruled 2024. Pro tip: Pair them with a bouncy blowout for an updated feel.

Side Bangs

IG_igkhair

5 / 7

Long Square Nails

The comeback of this trend was a bit unexpected but welcomed nonetheless. For those who swear by almond nails, square-shaped extensions are a nice way to spice things up. For the full nostalgic effect, try pairing them with an airbrush French manicure.

Long Square Nails

IG_pattieyankee

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6 / 7

Prom Updos

This year, it seemed everyone, from celebrities to influencers, donned a prom-like updo at some point. We don't blame them—the style appears effortless and always delivers main character energy.

Prom Updos

@andrewfitzsimons

7 / 7

Vanilla Fragrances

Reminiscing on the early aughts, there's one scent that comes to mind: vanilla. Whether in the form of a perfume or body spray, the scent could be found on everyone. Fortunately, the fragrances of 2024 modernized the aroma to be less cloying and much more warm and inviting.

Vanilla Fragrances

phlur vanilla skin perfume

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