launch news
Summer Fridays’ New Eye Patches Double as an It-Girl Accessory
By Marisa PetrarcaMarch 6, 2025
Meet your new undereye MVP.
Say Hello to the Supersonic r, Dyson’s Lightest and Smallest Hair Dryer to Date
By Marisa PetrarcaMarch 5, 2025
Mark your calendar: It drops Thursday, March 6.
Ashley Tisdale’s Viral Wellness Brand Launches Hair-Care Products
By Isabelle BuneoJanuary 8, 2025
Khloé Kardashian’s First Solo Fragrance Has Arrived
By Marisa PetrarcaDecember 3, 2024
Soft Services Drops a New Version of Its Cult-Favorite Overnight Hand Treatment
By Marisa PetrarcaNovember 7, 2024
Step Aside, Rich Girl Fragrances—There’s a New It Girl Lip Balm Stealing the Spotlight
By Marisa PetrarcaOctober 25, 2024
e.l.f. and Stanley Team Up on Limited-Edition Tumblers
By Marisa PetrarcaOctober 23, 2024
And the best part? There are lip holders to match.
‘Wicked’-Themed Pimple Patches Are Here Just in Time for the Premiere
By Marisa PetrarcaOctober 11, 2024
Plus, more body care that’s sure to be “pop-u-lar.”
ColourPop’s Bratz Collection Is Nearly Here, and It’s a Throwback to the Early 2000s
By Marisa PetrarcaOctober 8, 2024
Body gel, lip liner, lip gloss—oh my!
Bubble Skincare’s First Lip Balm Is Anything But Ordinary
By Marisa PetrarcaSeptember 6, 2024
Cult Gaia’s Foray into Fragrance Is Every Bit as Gorgeous as Expected
By Marisa PetrarcaSeptember 5, 2024
Victoria Beckham Beauty Quietly Dropped the Complexion Product We’ve All Been Waiting For
By Marisa PetrarcaSeptember 4, 2024
Sarah Creal’s Gen X Beauty Line Just Landed at Sephora—Here’s What You Need to Know
By Marisa PetrarcaSeptember 4, 2024
Crème de You: Glossier’s Iconic Scent Now Comes in a Body Lotion
By Isabelle BuneoAugust 28, 2024
Sabrina Carpenter’s Secret to Skin That Looks Fresh From a Facial
By Marisa PetrarcaAugust 26, 2024
La Prairie’s New Moisturizer Doubles as a Lymphatic Drainage Treatment
By Marisa PetrarcaAugust 23, 2024
Dolly Parton’s Bedazzled Lipsticks Are Here—and We’ll Take All Four
By Marisa PetrarcaAugust 22, 2024
Luxurious Hair-Care Products Just Landed at Family Dollar—Starting at $5
By Marisa PetrarcaAugust 21, 2024
The Four-Legged Muse Behind Bella Hadid’s New ‘Nightcap’ Perfume
By Marisa PetrarcaAugust 19, 2024
Kourtney Kardashian Is Selling Charm Necklaces That Hold Your Lemme Gummies
By Marisa PetrarcaAugust 15, 2024
Bubble Skincare Just Majorly Leveled Up Its Face Cleanser Game
By Marisa PetrarcaJuly 31, 2024
Rhode Pocket Blush: The Brand’s Eagerly Awaited Debut Has Arrived
By Marisa PetrarcaJune 20, 2024
This Body Mist Sells Every 7 Seconds
By Isabelle BuneoAugust 23, 2023
You Can Now Shop For Beauty Products on Shopbop
By Isabelle BuneoOctober 4, 2022
This Viral Hair-Repairing Brand Is Finally Launching in Sephora
By Olivia WohlnerDecember 14, 2021