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Ilona Maher wears soft pink makeup and crystal earrings beside a flat lay of Maybelline beauty products
Celebrity

This $9 Maybelline Eyeshadow Made Ilona Maher’s ESPYS Look

By Marisa PetrarcaJuly 16, 2026
Watercolor illustration of a woman applying lip stain while sitting on a striped beach chair under colorful umbrellas by the water
Face

The Lip Stain Renaissance Has Arrived

By Marisa PetrarcaJuly 6, 2026
Features editor Marisa Petrarca testing the new Maybelline Super Stay Peel Off Lip Liner Stain
Makeup

Maybelline's First Peel-Off Lip Liner Is About to Break TikTok

By Marisa PetrarcaMay 19, 2026
LOS ANGELES, CALIFORNIA - OCTOBER 20: Allison Williams attends Colleen Hoover's "Regretting You" Los Angeles Premiere at Paramount Pictures Studios on October 20, 2025, in Los Angeles, California.

Allison Williams’ Effortless Glam Comes Courtesy of This $13 ‘Lifter Stick’

By Liz RitterOctober 22, 2025
PARIS, FRANCE - JANUARY 24: (EDITORIAL USE ONLY - For Non-Editorial use please seek approval from Fashion House) Kylie Jenner attends the Jean Paul Gaultier Haute Couture Spring/Summer 2024 show as part of Paris Fashion Week on January 24, 2024 in Paris, France.

Kylie Jenner’s Makeup Routine Features a $13 Concealer and Lip Liner on Her Nose

By Isabelle BuneoAugust 8, 2025
Blake Lively seen on April 29, 2025 in New York City.

The Under-$15 Drugstore Makeup Products Blake Lively Swears By

By Danielle JacksonMay 23, 2025
drugstore foundations

The Best Drugstore Foundation for Every Skin Type and Concern

By Britt FallonApril 16, 2025
Erin Parsons (L) and Gigi Hadid attend a party hosted by Gigi Hadid to launch her new limited-edition Maybelline collection on November 7, 2017 in London, England.
Face

This $1,500 Eye Cream Makes Makeup Artist Erin Parsons Look 20 Years Younger

By Isabelle BuneoApril 2, 2025

All her age-defying skin-care secrets.

Billie Eilish
Blog

The $10 Drugstore Eyeliner Billie Eilish Can’t Go Without on Tour

By Marisa PetrarcaDecember 23, 2024

Maybe it’s Maybelline.

serena page
Makeup

‘Love Island USA’ Winner Serena Page’s Lip Combo Has Fans Racing to Ulta

By Marisa PetrarcaAugust 21, 2024
various beauty products from L'Oréal, Kiehl's, Clinique and OPI on light purple background

12 Classic Beauty Brands With Official Amazon Storefronts

By Leiana FoyeAugust 19, 2024
Ilona Maher's lipstick

Rugby Olympian Ilona Maher Found the Ultimate Sport-Proof Lipstick

By Marisa PetrarcaAugust 1, 2024
Close view of Gigi Hadid wearing a pink fur jacket

Gigi Hadid’s Favorite Blush Is $12

By Isabelle BuneoJune 28, 2024
I Decided Not To Get Lip Filler After Trying This $13 Lip Plumper

I Decided Not To Get Lip Filler After Trying This $13 Lip Plumper

By Isabelle BuneoJanuary 22, 2024
Paige DeSorbo Swears By This $9 Bronzer For Snatched Cheekbones

Paige DeSorbo Swears By This $9 Bronzer For Snatched Cheekbones

By Isabelle BuneoJuly 27, 2023
Kyle Richards Loves This Pore-Blurring Drugstore Foundation

Kyle Richards Loves This Pore-Blurring Drugstore Foundation

By Isabelle BuneoJune 29, 2022
The $10 Concealer Bethenny Frankel Uses to Help Smooth Fine Lines

The $10 Concealer Bethenny Frankel Uses to Help Smooth Fine Lines

By Olivia WohlnerAugust 10, 2021