Blowouts, a corner table and that last-minute mani are all available at the push of a button, so why shouldn’t our next injectable appointment be, too? Allergan, the maker of Botox, just launched an online booking platform that’s here to make our beauty booking seamless. Enter: Regi, a one-stop-shop for all our can’t miss treatments, ranging from a filler touch-up to a much-needed massage—all done on your smartphone.
“Consumers are accustomed to having everything at their fingertips—with digital apps and services providing access to just about anything imaginable. However, there wasn’t a place where one could book both a massage and an injectable treatment within one platform,” said Alexandra Wilkis Wilson, senior vice president of Consumer Strategy and Innovation at Allergan. “We like to think of Regi as filling that space in the market.”
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Perhaps the best part of Regi is its ease of use. Simply input your zip code then choose the treatment type you’re after: Body Contouring, Body Treatments, Eyebrows, Facial Treatments, Facials, Hair, Hair Removal, Injectables, Lashes, Makeup, Massages, or Nails. Next, browse the list of curated spas, salons, and offices before selecting a booking option. You’ll be prompted to enter a preferred date and time, then the rest is taken care of by the Regi Concierge who will call and schedule your appointment for you. Once complete, expect a text with final scheduling details.
The bottom line? Regi takes the focus off stressful booking and keeps it on what matters: feeling your best.
Regi is currently available in New York City and Los Angeles. The Allergan team plans to expand the platform to Houston and Dallas later this year.
Image courtesy of Allergan
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