A Guide to Modern-Day False Lashes

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This article first appeared in the Spring 2025 issue of New Beauty. Click here to subscribe

In the ever-evolving world of false lashes, the days of difficult-to-apply strips as the only option are no more. From cluster lashes to self-adhesive sets and 3D-printed falsies, welcome to the next generation.

Strip Lashes

What it Is: A classic option for exaggerating natural lashes and perfect for a big event, strip lashes cover the full surface of the lash line, from inner corner to outer corner.

Expert Intel: For celebrity makeup artist Ermahn Ospina, Ardell lashes are a staple. “They’re one of my go-tos for formal events,” he says. Celebrity makeup artist Sandy Linter adds, “For easy lash application, use a slanted tweezer and practice days in advance. Use them every day leading up to your event.”

One to Try: Ardell Studio Effects Demi Wispies ($10)

Ardell Studio Effects Demi Wispies

BUY NOW – $10

Cluster Lashes

What it Is: Great for a more natural-looking look, cluster lashes are smaller, individual sets of lashes that can be applied to the full lash line or in specific areas for a dash of drama.

Expert Intel: Celebrity makeup artist Carolina Gonzalez, known for creating Sabrina Carpenter’s best glam looks, swears by Velour lashes and loves how easy they are to apply. “I like to curl the lashes before applying them to ensure they blend naturally,” she says. “Don’t forget to add some mascara on the inner corners, too.”

One to Try: Velour Xtensions False Lash Clusters ($30)

Velour Xtensions False Lash Clusters

BUY NOW – $30

Self-Stick Lashes

What it Is: This is a mess-free alternative that comes pre-glued, meaning all you have to do is pop the lashes on and you’re good to go.

Expert Intel: When it comes to lash tips for first-timers, Ospina recommends trying out a glue-free option for frustration-free application. We like Navo Lashes, which cofounder Joyce Tse says are “reusable, hygienic and ideal for busy women who want a natural glam look without compromising their eye health.”

One to Try: Navo Lashes Airy Press & Go Lash Clusters ($30)

Navo Lashes Airy Press & Go Lash Clusters

BUY NOW – $30

Brown Lashes

What it Is: A big trend in the world of mascara, eyeliner and falsies is opting for brown instead of black, which can offer a softer, more natural effect.

Expert Intel: “Brown lashes are a great way to make darker skin tones pop,” says Linter, who has been using the KISS brand for years. “A complimentary, monochromatic brown makeup look is always pretty.” KISS Falscara Lashes in Mocha are the perfect pick to add a subtle bit of intrigue to both formal and everyday glam.

One to Try: KISS Falscara Lash Clusters ($9.50)

KISS Falscara Lash Clusters

BUY NOW – $9.50

Magnetic Lashes

What it Is: A completely glue-free option, magnetic lashes adhere to a mess-free magnetic liner.

Expert Intel: Practice makes perfect when applying magnetic lashes, says celebrity makeup artist Alayza Casey. “The first few tries might feel awkward, but it becomes second nature over time. Before attaching the lashes, practice aligning them with your natural lashes to ensure a good fit.”

One to Try: Lilly Lashes Click Magnetic Faux Mink False Lash ($30)

Lilly Lashes Click Magnetic Faux Mink False Lash

BUY NOW – $30

High-Tech Lashes

What it Is: Harnessing the power of today’s high-tech innovations, these lashes rely on forward-thinking techniques like 3-D printing for comfortable, seamless wear.

Expert Intel: The first lash brand to utilize 3-D-printing technology, TAD’s lashes are engineered to work with human body temperature, ensuring lashes hold their curl no matter your lifestyle, says founder Michelle Nguyen. “The microstructure design adds tiny fibers that sit at a 90-degree angle to hug your natural lashes.”

One to Try: TAD Beauty Dream 3D Printed DIY Lashes ($50)

TAD Beauty Dream 3D Printed DIY Lashes

BUY NOW – $50

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