Makeup
From the latest skin care ingredients and products to the buzziest makeup trends taking over the internet, everything you need to know is right here.

Makeup Masterclass: How to Create an Aura Effect
By Rowan LynamJanuary 28, 2025
Blurred, blended and bold.

Meghan Trainor Talks Piloting e.l.f.’s New Campaign, Mouth Taping and Entering Her Fragrance Era
By Isabelle BuneoJanuary 28, 2025
Captain Meghan to the rescue.

All the Brands and Products We Loved at Cosmoprof Miami 2025
By Tatiana BidoJanuary 27, 2025

White Eyeshadow Should Be in Your Winter Makeup Routine—Here’s Why
By Isabelle BuneoJanuary 25, 2025

I’m a Paris-Trained Makeup Artist, and These Are the Beauty Products I Always Buy at Costco
By Liz RitterJanuary 24, 2025

Tarte’s Famous Shape Tape Concealer Is Just $16—For Now
By Leiana FoyeJanuary 24, 2025

Hailey Bieber Just Reaffirmed Her Love for This Concealer
By Kaylee ShindelJanuary 24, 2025
A must-have of Bieber’s for years.

Pat McGrath Releases Face Mask Inspired by Viral Margiela Glass Skin Look
By Kaylee ShindelJanuary 24, 2025
“Experience the artistry.”

Pat McGrath Makes Naked Lips the Next Big Thing at Louis Vuitton Show
By Kaylee ShindelJanuary 23, 2025

LIVE TINTED Expands to All Ulta Stores, Launches New Eye Collection
By Danielle Fontana DooleyJanuary 23, 2025

Nara Smith Shares Her Everyday Skin-Care and Makeup Routine
By Kaylee ShindelJanuary 23, 2025

Jones Road Latest Launch Is Perfect for Mature Skin
By Rowan LynamJanuary 23, 2025

The Best Products for TikTok’s ‘Unrecognizable’ Makeup Look
By Isabelle BuneoJanuary 22, 2025

Celebrity MUA Allison Kaye Spills Her Best Makeup Tips and Techniques for Mature Skin
By Leiana FoyeJanuary 22, 2025

Ariana Grande Launches New r.e.m. Line in True Glinda Fashion
By Kaylee ShindelJanuary 22, 2025

The Best MERIT Beauty Products, According to Our Editors
By Leiana FoyeJanuary 21, 2025

The Year of the Berry Has Begun
By Rowan LynamJanuary 18, 2025

The 8 Best Kosas Products, According to Beauty Editors
By Leiana FoyeJanuary 17, 2025

It’s An Icy, Black Cherry Winter—10 Products to Get You in the Spirit
By Isabelle BuneoJanuary 17, 2025

Cacharel Is Breaking Its Fragrance Hiatus With a New Launch
By Marisa PetrarcaJanuary 17, 2025

The Biggest Beauty Moments of 2024
By Isabelle BuneoNovember 12, 2024Updated: January 16, 2025

Why Amy Adams Didn’t Wear Makeup for Years
By Marisa PetrarcaDecember 9, 2024Updated: January 16, 2025

This Hydrating Primer Is Saving My Winter Skin
By Jessica FieldsJanuary 16, 2025

Love Touchland’s Hand Sanitizers? Wait Until You Try Its Fragrance Mists
By Marisa PetrarcaJanuary 16, 2025

SNL Is Entering the Fragrance Game to Celebrate 50 Years
By Rowan LynamJanuary 16, 2025

12 Lipsticks That Complement the No-Mascara Trend
By Leiana FoyeJanuary 16, 2025

The Best Face Primers for Mature Skin, According to Enthusiastic Reviews
By Leiana FoyeJanuary 15, 2025

DIBS Beauty’s Courtney Shields Updates ’90s Glam for 2025
By Rowan LynamJanuary 14, 2025

Enter Your Gilded Age With Golden Aura Makeup
By Rowan LynamJanuary 13, 2025

Make Room, Clean Girl Beauty: It’s Time For Something New
By Rowan LynamJanuary 13, 2025

15 Beauty Gifts Perfect for Your Low-Tox Friend
By Danielle Fontana DooleyDecember 3, 2024Updated: January 13, 2025

Kosas’ New Color Corrector ‘Gives You the Effect of Under-Eye Filler’
By Britt FallonJanuary 10, 2025

Purple Blush Is the Trend We Didn’t Expect to Stick Around
By Rowan LynamJanuary 9, 2025

2025 Is the Year of the Rococo Revival
By Rowan LynamJanuary 8, 2025

MAC Released Their Nudes, Including Retired and New Lipstick Shades
By Allie HoganJanuary 7, 2025

No Mascara Makeup Is the Surprising Beauty Trend You Need to Try Next
By Jessica FieldsJanuary 7, 2025

10 New Amazon Beauty Arrivals That Are Too Good to Gatekeep
By Leiana FoyeJanuary 7, 2025

Golden Globes 2025: Jennifer Coolidge’s Entire Makeup Look Cost $132
By Liz RitterJanuary 6, 2025

