Lancôme’s newest mascara has a host of celebrity fans, including Olivia Rodrigo and Emma Chamberlin, and now another new face just joined the group. Kim Cattrall just appeared in an ad for Lancôme Idôle Flutter Extension Lengthening Mascara ($30), praising its lengthening and long-lasting benefits. The 68-year-old star even says she never goes anywhere without the lengthening mascara.
“This tiny brush—it hits all the right spots,” says Catrall giving a wink to her classic saucy Samantha Jones persona. “It gives me exactly what I need, unbelievable length, and most importantly, it lasts all night long.”
The mascara has been shown to rival lash extensions with an up to 75 percent increase in visible length, and, as Cattrall says, “everyone deserves a little extra length.” The innovative brush is also the brand’s tiniest yet, with over 480 nano-bristles to get in there and lengthen and separate lashes for a truly fluttering appearance.
