The Next New ‘It’ Serum You Have to Have
By Elise Minton Tabin , Executive Beauty Editor |
When it comes to luxury skin care, La Mer is up there as one of the most innovative, cutting-edge, science-backed beauty brands that’s changing the face of aging skin. It earned its cult status when the infamous Crème de la Mer Moisturizing Cream launched, which claimed prime real estate in every beauty cabinet of A-list celebrities, beauty editors and industry insiders. If history serves us right, chances are the brand is about to do it again with their latest debut.
Genaissance de La Mer The Serum Essence ($620) was created when one of the brand’s scientists noticed crystal formation one day in a beaker of Miracle Broth (La Mer's nutrient-dense formula consisting of sea kelp and other natural ingredients that are infused with light and energy sound to intensify the potency and power of the Broth). Packed with the Broth plus a rare red algae that firms and lifts skin, plus sweeping leaf brown algae, which is referred to as the "retinol of the sea," no detail was overlooked in this product. The gold bottle plays off the warm color of the serum and even the dropper, which is reminiscent of wine being drawn from a barrel for tasting, dispenses just the perfect amount of product.
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Promising to transform skin, the silky serum, which literally glides on and absorbs to its full potential in mere seconds, works its magic to soften lines and wrinkles, increase collagen and elastin and reduce the appearance of pores. Just a few drops of this truly indulgent serum brings skin back to life and makes it look fresher, smoother and more radiant. While we’ve only just discovered the benefits of this miraculous product, our skin really likes it and we really like what we’re seeing.