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Amazon Is a Gold Mine for Skin Serums—Here are 15 Best-Sellers Starting at $6

Amazon Is a Gold Mine for Skin Serums—Here are 15 Best-Sellers Starting at $6 featured image

As a beauty producer, (a great) part of my job is to scope out the products industry experts and like-minded beauty lovers are buzzing about, and where to find them. Amazon may be a convenient mega-retailer most think of for home items or tech, but it’s also a hot spot for beauty products. Case in point: the skin serum collection. Not only is the quantity impressive, but also the hundreds of thousands of five-star reviews suggest the quality of serums is top-notch as well.

In that spirit, allow me be your guide through 15 of Amazon’s best-selling skincare serums. Ranging from vitamin C brighteners and hydrating hyaluronic acid serums to retinols and underrated wrinkle reducers, there’s something on this list for everyone.

1 / 15

TruSkin Vitamin C Face Serum ($20)

This highly-regarded vitamin C serum combines all-star skin ingredients that can do it all. Its nearly 100,00 five star reviews mention everything from curing acne scars and fading hyperpigmentation to reducing wrinkles, brightening skin and slowing down the aging process.

Size: 1 oz | Key ingredients: vitamin C, hyaluronic acid, vitamin E, aloe vera, jojoba oil | Best for: those who want hydration and a radiance boost | 5-star reviews: 93,000+

BUY NOW – $20

2 / 15

Naturium Niacinamide Face Serum ($16)

Shrink the look of large pores while also softening fine lines and wrinkles with this facial refining serum from Naturium. The formula also purifies congested skin for an overall clearer complexion.

Size: 1 oz | Key ingredients: niacinamide, zinc PCA, hyaluronic acid, vitamin E | Best for: those who want to reduce the appearance of pores | 5-star reviews: 10,400+

BUY NOW – $16

3 / 15

Asterwood Triple Repair Matrixyl 3000 Face Serum ($18)

The brand refers to this anti-aging serum as “natural Botox” thanks to the ingredient argireline, a lesser-known peptide that can help reduce wrinkles fast. Hyaluronic acid and vitamin C round out the potent wrinkle-reducing formula for extra hydration and antioxidants.

Size: 1 oz | Key ingredients: hyaluronic acid, vitamin C, argireline, matrixyl 3000 | Best for: those who want to enhance collagen and fade fine lines | 5-star reviews: 5,500+

BUY NOW – $18

4 / 15

Vichy Mineral 89 Fortifying & Hydrating Daily Skin Booster ($30)

A 64-year-old shopper shared their skin was “noticeably smoother and plumper” after using this hydrating serum. With a gel-like texture that absorbs in seconds, the dermatologist-recommended formula also strengthens and repairs the skin barrier.

Size: 1.7 oz | Key ingredients: pure hyaluronic acid, Vichy volcanic water | Best for: those with dry and mature skin that’s lost plumpness | 5-star reviews: 27,800+

BUY NOW – $30

5 / 15

CeraVe Resurfacing Retinol Serum (originally $22, now $14)

Get a smoother and a more even-toned complexion with this refining serum that contains encapsulated retinol, skin-repairing ceramides, calming niacinamide and brightening licorice root.

Size: 1 oz | Key ingredients: retinol, ceramides, licorice root, niacinamide | Best for: those who want to diminish post-acne marks and the look of large pores | 5-star reviews: 33,800+

BUY NOW – $14

6 / 15

Topicals Faded Brightening and Clearing Serum ($18)

Fade stubborn spots and scars and even out skin tone with antioxidants and inflammation-reducing ingredients like azelaic acid and niacinamide. This serum is designed for all skin types for a bright and balanced complexion.

Size: 0.5 oz | Key ingredients: kojic acid, niacinamide, melatonin, azelaic acid, centella asiatica leaf extract | Best for: those with uneven skin tone | 5-star reviews: 1,100+

BUY NOW – $18

7 / 15

Good Molecules Hyaluronic Acid Serum ($6)

Good Molecules’ mission is to use straightforward, science-backed ingredients at accessible prices. Two forms of hyaluronic acid combine in this hydrating serum to combat dryness, skin dehydration and an overall loss of firmness.

Size: 1 oz | Key ingredients: hyaluronic acid | Best for: those who want an extra boost of hydration | 5-star reviews: 3,400+

BUY NOW – $6

8 / 15

RoC Retinol Correxion Line Smoothing Night Serum Capsules ($21.50)

Retinol couldn’t be easier than these Night Serum Capsules from drugstore favorite brand RoC. Each capsule contains the perfect amount of product to revitalize collagen-depleted, aging skin while you sleep.

Size: 30 capsules | Key ingredients: pure retinol | Best for: those with fine lines who want visibly smoother skin | 5-star reviews: 12,900+

BUY NOW – $21.50

9 / 15

Beauty of Joseon Glow Serum ($17)

Korean skincare products are a league of their own, and this Glow Serum is no different. It strengthens, nourishes and gently exfoliates skin for enhanced radiance—a pillar of Korean beauty.

Size: 1 oz | Key ingredients: propolis, niacinamide | Best for: those with oily skin who want a non-greasy glow | 5-star reviews: 4,700+

BUY NOW – $17

10 / 15

La Roche-Posay Hyalu B5 Serum ($40)

A shopper referred to La Roche-Posay’s hyaluronic acid as “liquid gold” for softening the look of their wrinkles. Hyaluronic acid, the holy grail of skin hydrators, locks in moisture to make your complexion look healthier and more youthful.

Size: 1 oz | Key ingredients: hyaluronic acid, vitamin B5 | Best for: those with dry or aging skin who want a softer, plumper complexion | 5-star reviews: 19,300+

BUY NOW – $40

11 / 15

Glow Recipe Watermelon Glow Niacinamide Dew Drops ($35)

Dull skin doesn’t stand a chance against these dewy drops. The gel-like serum makes skin smooth and keeps skin hydrated with its blend of niacinamide, watermelon and hyaluronic acid.

Size: 1.35 oz | Key ingredients: niacinamide, watermelon, hyaluronic acid | Best for: dull and uneven skin tones seeking a brighter, glowier complexion | 5-star reviews: 4,500+

BUY NOW – $35

12 / 15

The Ordinary Retinol 1% in Squalane (originally $13, now $10)

This expert-level formula combines the anti-aging benefits of 1% retinol with moisturizing squalane to reduce the risk of dryness that retinol use can exacerbate. In addition to retinol and squalane, rosemary is included for its soothing properties and subtle scent.

Size: 1 oz | Key ingredients: retinol, squalane, rosemary | Best for: those who want to diminish fine lines without drying out skin | 5-star reviews: 8,200+

BUY NOW – $10

13 / 15

Bliss Bright Idea Vitamin C + Tri-Peptide Serum (originally $28, now $15)

Think of this vitamin C serum as a spa facial in a bottle. It brightens, boosts and protects collagen levels, fades dark spots and boosts skin elasticity in one step.

Size: 1 oz | Key ingredients: antioxidants, peptides, vitamin C, licorice root | Best for: those who want a next-level glow and to fade dark spots | 5-star reviews: 4,100+

BUY NOW – $15

14 / 15

L’Oréal Paris Revitalift 1.5% Pure Hyaluronic Acid Face Serum (originally $33, now $19)

L’Oréal’s classic hyaluronic acid serum also contains antioxidants for a powerful punch. It deeply penetrates skin for an immediate, noticeable glow. Within a week shoppers say their skin feels firmer, more elastic and radiant, per the brand.

Size: 1 oz | Key ingredients: hyaluronic acid, vitamin C | Best for: those who want instant hydration | 5-star reviews: 33,400+

BUY NOW – $19

15 / 15

Numbuzin No.3 Skin Softening Serum ($22)

If you’re trying to achieve the coveted “glass skin,” it’s worth trying this Korean serum. The key lies with niacinamide and panthenol, two forms of vitamin B, that work wonders on smoothing out rough skin texture.

Size: 1.69 oz | Key ingredients: squalane, niacinamide, panthenol | Best for: those who have dry, rough skin and uneven texture | 5-star reviews: 1,500+

BUY NOW – $22

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