Launch List: The Best Beauty Products Launching in December

It’s a big month for hair-care innovations.

Allie Hogan
Allie Hogan
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Published: Dec 20, 2023

december-launches — Saltair & Glow Recipe

Hundreds of products come across our editors’ desks every month, but not all of them deliver on their claims or live up to the hype. (Not everything that goes viral on TikTok is a miracle worker.) This is our exclusive curation of the best-in-class beauty products receiving rave reviews from our team and hitting shelves right now.

Our Favorite New Beauty Products This Month

1 / 7

OUAI Hair Gloss In-Shower Shine Treatment ($34)

This in-shower gloss is the pick-me-up your hair needs this winter. I’d been feeling unsatisfied with my hair, debating between a cut or color to refresh the look, but after using this five-minute shine treatment, all was solved. The gorgeous gloss lasts three washes and uses hyaluronic acid and rice water to boost shine, protect color, strengthen hair and reduce frizz.

BUY NOW - $34

ouai-hair-gloss

2 / 7

Glow Recipe Cloudberry Bright Essence Toner ($38)

Glow Recipe is treating us to a new toner that preps, hydrates and brightens skin. It features a long list of trending ingredients like CoQ10, cloudberry concentrate, fermented rice water, squalane and oat and collagen amino acids.

BUY NOW - $38

glow-recipe-essence-toner

3 / 7

Murad Cellular Hydration Repair Cream ($69)

Following the success of its Cellular Hydration Repair Serum, Murad is launching mask and cream counterparts. The formula behind the cream is two years in the making. It immediately repairs dry, flaky skin at the cellular level and helps skin retain moisture.

BUY NOW - $69

murad-repair-cream

4 / 7

John Frieda ULTRAfiller+ Thickening Spray ($11)

Think of this new launch as filler for your fine hair. This spray is formulated to thicken hair overall by 200 percent—if you use it with the new coinciding shampoo and conditioner, results will be even more noticeable. The formula swells hair to fill in gaps for a fuller look while also protecting strands to reduce hair loss and breakage.

BUY NOW - $11

john-frida-hair-filler

5 / 7

Saltair Lip Oil Balm ($9)

Saltair is expanding into a new category with its first lip launch. This conditioning balm is formulated with coconut oil, murumuru, shea butter and plant-derived esters to hydrate lips and leave behind a subtle shine. It’s available in four buildable shades as well as sheer.

BUY NOW - $9

saltair-lip

6 / 7

Phlur Mood Ring ($96)

The newest scent from Phlur is serotonin in a bottle with notes of fruit gummies, sweet orange, pitaya pulp, marigold bloom, jasmine sambac, amber and musk. It’s fruity, dreamy, nostalgic and an instant mood booster.

BUY NOW - $96

phlur mood ring

7 / 7

It’s a 10 Potion Miracle Shampoo ($25)

Back by popular demand and better than ever, It’s a 10 Potion Miracle Shampoo has been reformulated to treat split ends and breakage like never before. Keratin amino acids, bamboo extract, Indian gooseberry extract and rose seed oil help heal and protect hair while promoting a beautiful body and shine.

BUY NOW - $25