Who doesn’t love a multitasking tinted sunscreen that hydrates and protects at once? According to data from Spate, a consumer trends platform, the product’s popularity has surged 24 percent year over year, so we predict this upcoming season will be the summer of tinted SPFs. Some of the top search queries include “best tinted sunscreen” and “tinted sunscreen for face,” with consumers seeking the best fit and evaluating each as both a skin care and makeup product. Spate notes that glowy finishes and formulas with anti-aging benefits are especially of interest. These are the most popular tinted sunscreens across Google search, Instagram and TikTok, based on Spate data.
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EltaMD has mastered sunscreens in all kinds of shades, from ultra-clear to green-tinted to help reduce redness. Still, the brand’s tinted variety gets a lot of the love, with its popularity surging over the past year, according to Spate. “EltaMD tinted sunscreen” is at the top of the list as consumers explore all the options the brand has to offer. EltaMD offers tinted and deep-tinted shades across its range of sunscreens, including UV Daily, UV AOX, UV Restore and UV Clear, so there’s a combination for everyone.
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K-beauty has taken over social media and skin-care routines throughout the U.S., with Beauty of Joseon leading the charge. The brand’s sunscreens and moisturizers have been praised time and time again, so it’s no surprise its take on a tinted formula has surged in popularity. With 12 shades, it’s one of the most expansive tinted sunscreen ranges available.
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Fenty Beauty has a cult following, and fans love its tinted sunscreen. We love the refillable case ($5) and the 10 flexible shade options. Hyaluronic acid and niacinamide hydrate and even out skin tone, while the tinted SPF offers broad-spectrum protection.
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CeraVe is one of the most trustworthy drugstore skin-care for staples like cleansers and moisturizers, so it makes sense that this three-in-one is a popular search term for consumers. This mineral sunscreen provides UVA/UVB protection, hydrates the skin and leaves a subtle tint that promotes a natural-looking glow. It’s good for sensitive and acne-prone complexions and is packed with skin-loving ingredients like ceramides, niacinamide and hyaluronic acid.
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The Anthelios Tinted Sunscreen is another top search, and it’s now available in three flexible tinted shades. The mineral formula is surprisingly easy to blend and leaves behind a healthy glow rather than a residue, odor or white cast. With over 23,250 five-star reviews on Amazon, this tinted sunscreen is tried, tested and trusted.
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Australian Gold’s tinted sunscreen is surging in popularity, according to Spate. It comes in three tints that blend in well. Plus, one of the formula’s biggest bonuses is its mattifying benefits, which help blur lines and pores.
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