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makeup trends

Collage of three close-up fall makeup looks featuring glowing skin, neutral lips and warm brown eye makeup, ranging from soft minimal makeup to smoky and terracotta-toned eyes.
Face

The Best Fall Makeup Trends Want You to Look Like You Didn’t Try

By Catharine MalzahnAugust 17, 2026
A woman with sun-kissed, glowing skin poses with her hands in her hair against a white wall, wearing a white strapless textured top and gold bracelets.
Face

Summer's Best Makeup Trends Make It Look Like You Never Left the Beach

By Catharine MalzahnJune 11, 2026
lightweight-makeup-stock-image
Face

The Aussie Makeup Trend Brings Bondi Beach to Your Makeup Bag

By Catharine MalzahnApril 16, 2026
Sofie Pavitt Face product and model using Crown Affair hair oil

Beauty Lovers, Here’s What’s Trending at Sephora Right Now

By Catharine MalzahnApril 9, 2026
red wine makeup

‘Tis the Season for Red Wine Makeup

By Jessica FieldsOctober 14, 2025
makeup

Astrology Makeup, Cool-Toned Beauty and More: The Summer’s Hottest Beauty Trends, According to Pinterest

By Isabelle BuneoJune 5, 2025
Is TikTok’s Contrast Theory the Key to Makeup Perfection?

Is TikTok’s Contrast Theory the Key to Makeup Perfection?

By Jessica FieldsOctober 31, 2024
Millie Bobby Brown and Jake Bongiovi attend Netflix's "Damsel" New York Premiere at Paris Theater on March 01, 2024 in New York City.
Celebrity

Millie Bobby Brown’s Wedding Day Makeup Routine, Revealed

By Isabelle BuneoOctober 4, 2024

Sophisticated bridal glam.

dark feminine makeup trend
Makeup

Dark Feminine Makeup Is the Anti-Demure Girl Trend

By Jessica FieldsSeptember 27, 2024
two woman with gray and silver eye makeup
Makeup

The Products That Have the Cool-Toned Girlies in a Chokehold

By Tatiana BidoSeptember 25, 2024

Greige glam essentials.

various blurring makeup products

Blurring Products Just Might Be 2024’s Biggest Makeup Trend 

By Liz RitterSeptember 24, 2024
model with cloud cheek makeup look

Cloud Cheeks: The Airy Blush Trend You’re About to See Everywhere

By Jessica FieldsSeptember 21, 2024
close-up of futuristic yk3makeup

YK3 Makeup Is Trending—Here’s How To Get The Look

By Jessica FieldsSeptember 4, 2024
Blue Eyeshadow Is Back—Here’s How to Wear It

Blue Eyeshadow Is Back—Here’s How to Wear It

By Tatiana BidoApril 24, 2024
teddy makeup trend

Teddy Makeup: Inside the Latest ‘Cozy’ Beauty Trend

By Rowan LynamMarch 19, 2024
swamp beauty eye makeup

Swamp Beauty Is the Next Big Makeup Trend To Look Out For

By Rowan LynamFebruary 28, 2024
mac-makeup-trends

MAC Cosmetics Gives Us a Sneak Peek at the Makeup Trends Ruling the 2024 Runways

By Rowan LynamFebruary 21, 2024
The Mob Wife Aesthetic: The First Makeup Trend of 2024 Has Arrived

The Mob Wife Aesthetic: The First Makeup Trend of 2024 Has Arrived

By Tatiana BidoJanuary 19, 2024
The Top Trending Makeup Searches of 2023, According to Google

The Top Trending Makeup Searches of 2023, According to Google

By Tatiana BidoDecember 14, 2023
Strawberry Girl: The Makeup Trend That’s Taking Over

Strawberry Girl: The Makeup Trend That’s Taking Over

By Rowan LynamAugust 24, 2023
The Trend One Celebrity Makeup Artist Says “Will Be Around for a Very Long Time”

The Trend One Celebrity Makeup Artist Says “Will Be Around for a Very Long Time”

By Rowan LynamJuly 24, 2023