Fresh off the heels of some major company restructuring news, Rodan + Fields will launch a brand-new product to consumers on August 1, and the data to back it is quite impressive.
Already available via Rodan + Fields consultants, the dermatologist-created and clinically-tested Hydra Mask Gel Cream ($60) employs a unique formula that works as a leave-on super hydrator, shielding against water loss as you sleep.
Designed to create an occlusive and protective—yet breathable—layer on the skin’s surface to reinforce the skin barrier, the mask promises to lock-in moisture and tap into skin’s nighttime repair process (think both instant and long-term benefits).
Suitable for “365 sleeps a year to keep skin bouncy, plump and strong,” Rodan + Fields also claims the mask will maximize the effects of your favorite serum and regimen, all while protecting skin’s integrity.
Best described as a “silky” texture (one that won’t stick your pillow), the mask is powered by hyaluronic acid, shea butter, peptides and electrolytes.
And the clinicals are super impressive: Based on a U.S. clinical and consumer study after one use of Hydra Mask Gel Cream, 100 percent of users reported more hydrated skin and plumper, more smoother-looking skin by morning.
