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Every NewBeauty Readers’ Choice Award Winner $30 and Under

Every NewBeauty Readers’ Choice Award Winner $30 and Under featured image
We may earn commission from links on this page. Each product featured has been vetted and chosen by our editors.

NewBeauty readers have spoken, and their picks for the best beauty products across the industry have been tallied. This year’s Readers’ Choice Awards features the top-rated products and in-office procedures our discerning audience cannot live without. Some are worthy investments, but our readers know price isn’t everything. If you’re looking to improve your beauty regimen in a wallet-friendly way, start here. We’ve rounded up every single product from the second annual Readers’ Choice Awards that won’t cost you a penny more than $30.

Skin-Care Winners $30 and Under

The skin-care category is a masterclass in high/low beauty. From a classic drugstore moisturizer to de-puffing eye masks and a luxury French brand, there’s something here for everyone. I can personally vouch for the environmentally friendly towelettes celebrities are obsessed with for avoiding unwanted face bacteria—I’ve been using them for months and my breakouts have disappeared.

BLISS Block Star SPF50 Sunscreen
FAVORITE SWEAT-PROOF SUNSCREEN
Bliss Block Star Sheer Liquid SPF 50

BUY NOW – $22

CERAVE MOISTURIZING CREAM
FAVORITE MOISTURIZER FOR FACE & BODY
CeraVe Moisturizing Cream

BUY NOW – $18

Clean Skin Club Clean Towels XL Bamboo
FAVORITE DISPOSABLE FACE TOWELS
Clear Skin Club Clean Towels XL Bamboo

BUY NOW – $17

lanolips 101 ointment coconutter
FAVORITE MULTI-BALM
Lanolips 101 Ointment Coconutter

BUY NOW – $9

nakery beauty summer rain hydra-c oil-to-foam cleanser
FAVORITE OIL CLEANSER
Nakery Beauty Hydra-C Oil to Foam Cleanser

BUY NOW – $23

OLAY Super Serum
FAVORITE MULTITASKING SERUM
OLAY Super Serum

BUY NOW – $30

Revive Eye Mask
FAVORITE EYE MASK
RéVive MASQUE DES YEUX
Instant De-Puffing Eye Gel Mask

BUY NOW – $30

selfless by hyram retinol
FAVORITE RETINOL FOR SENSITIVE SKIN
Selfless by Hyram Retinol & Rainbow Algae

BUY NOW – $13

Makeup Winners $30 and Under

There are so many impressive makeup award-winners for under $30 this year, including the new Tarte concealer one editor calls “worth the hype” and the tubing mascara she says is one of her “favorite beauty product discoveries of the past five years.” Also on the list? Kim Kardashian’s go-to brow pencil.

Anastasia Brow Whiz eyebrow pencil
FAVORITE EYEBROW PENCIL
Anastasia Brow Wiz

BUY NOW – $25

Benefit Cosmetics Gimme Brow+ Tinted Volumizing Eyebrow Gel
FAVORITE TINTED BROW GEL
Benefit Cosmetics Gimme Brow+

BUY NOW – $26

Glo Skin Beauty Essential Eye Base
FAVORITE EYESHADOW PRIMER
Glo Skin Beauty Essential Eye Base

BUY NOW – $28

gxve liquid lipstick
FAVORITE MATTE LIPSTICK
GXVE Beauty I’m Still Here Lipstick

BUY NOW – $17

Laneige Lip Sleeping Mask
FAVORITE LIP MASK
Laneige Lip Sleeping Mask

BUY NOW – $24

Laruce Beauty contour brush
FAVORITE MAKEUP BRUSH
LARUCE Beauty LR334 Angle Contour Brush

BUY NOW – $15

MAC LIP LINER PENCIL
FAVORITE LIP LINER
MAC Cosmetics Lip Liner Pencil

BUY NOW – $20

MAKE Beauty gel eyeliner
FAVORITE EYELINER
MAKE Beauty Continuum Gel Eyeliner

BUY NOW – $23

Poppy & Pout Lip Balm
FAVORITE LIP BALM
Poppy & Pout Lip Balm

BUY NOW – $10

Tarte Creaseless Creamy Concealer
FAVORITE CONCEALER
tarte Creaseless Creamy Concealer

BUY NOW – $30

Thrive Cosmetics Liquid Lash Extension Mascara
FAVORITE MASCARA
Thrive Cosmetics Liquid Lash Extension

BUY NOW – $26

Hair Winners $30 and Under

Give your tresses some TLC—and don’t forget your scalp. Our readers really love products that set the reset button on damaged hair, like bond repair and clarifying shampoos, scalp scrubs and frizz-reducing hair towels.

Color Wow Color Security Shampoo
FAVORITE SHAMPOO FOR COLOR-TREATED HAIR
COLOR WOW Color Security Shampoo

BUY NOW – $24

Daily Concepts Daily Hair Wrap Towel
FAVORITE HAIR TOWEL
Daily Concepts Daily Hair Wrap Towel

BUY NOW – $18

Naturelab Scalp scrub
FAVORITE SCALP SCRUB
NatureLab.Tokyo Perfect Clean 2-in-1 Scalp Scrub and Clarifying Shampoo

BUY NOW – $19

olaplex no4 bond maintenance shampoo
FAVORITE BOND REPAIR SHAMPOO
Olaplex No.4 Bond Maintenance Shampoo

BUY NOW – $30

Saints and Sinners Divine Dry Finish Texture Spray
FAVORITE TEXTURE SPRAY
Saints & Sinners Divine Dry Finish Texture Spray

BUY NOW – $25

Body Winners $30 and Under

I promise you don’t have to spend hundreds of dollars at an actual spa to get a spa-like shower experience. Case in point: L’Occitane’s cult-favorite Almond Shower Oil, Dewy Hours’s Exfoliating Body Glove and Saltair’s addicting body washes are all under $30.

dewy hours exfoliating body glove
FAVORITE EXFOLIATING BODY TOOL
Dewy Hours Exfoliating Body Glove

BUY NOW – $18

dionis goat milk whipped body scrub
FAVORITE BODY SCRUB
Dionis Goat Milk Skincare Goat Milk Whipped Body Scrub

BUY NOW – $10

eos cashmere shave oil serum
FAVORITE SHAVE OIL
eos Cashmere Skin Collection Shave Oil

BUY NOW – $8

L'Occitane Shower Oil with Almond Oil
FAVORITE SHOWER GEL
L’Occitane Almond Shower Oil

BUY NOW – $29

OffCourt Exfoliating Body Soap
FAVORITE BAR SOAP
OffCourt Exfoliating Body Soap

BUY NOW – $9

Olly Goodbye Stress
FAVORITE DE-STRESS SUPPLEMENT
Olly Goodbye Stress Gummies

BUY NOW – $14

Saltair Serum Body Wash
FAVORITE BODY WASH
Saltair Island Orchid Body Wash

BUY NOW – $13

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