It’s hard to imagine any beauty enthusiast not knowing about the Kylie Cosmetics Lip Kit craze that took over in 2015. The product quickly became a must-have, featuring the founder’s signature combo: a matte liquid lipstick paired with a matching lip liner. While the iconic kits are still available, their once-hyped status has cooled as beauty trends have shifted from matte to glossy finishes. But today, the reality star unveiled two new lip products that give us major Lip Kit nostalgia, suggesting that mattes are about to make a comeback. Enter the brand’s new Plumping Powder Matte Lip ($22) and Plumping Lip Liner ($18), available now on the Kylie Cosmetics website.
Kylie Cosmetics calls the Plumping Lip Liner “an evolution” of its best-selling liner (the one featured in the aforementioned Lip Kits). The creamy, long-wearing formula comes in six shades and promises all-day wear without budging, according to Jenner herself. It’s designed to complement the new Plumping Powder Matte Lip, a lightweight, liquid-to-powder formula that leaves a diffused, matte finish and comes in eight shades.
Jenner recently shared an Instagram Reel with her nearly 400 million followers, showcasing some of her favorite combos: the Plumping Lip Liner in “Coconut” paired with the Plumping Powder Matte Lip in “Nude Mood,” “Kylie” with “Girl’s Girl,” “Pecan” with “Sweet Talk,” and “Pecan” with “Craving Cherry.” And true to Kylie Cosmetics fashion, you can purchase the lip liner and lipstick individually or scoop them up as a duo for $36. The best part is that when buying the bundle, you get to pick your favorite shades from both color ranges; it’s fully customizable, not pre-curated. Find your new signature “Lip Kit” duo, ahead.
Shop the New Kylie Cosmetics Lip Products
