When Ben Gorham, creative director and founder of Byredo, introduces a new fragrance, it is not without some well-deserved, much-anticipated fanfare.
Up on the launch docket for today: The incredibly luxe, limited-edition Open Sky, an eau de parfum that the brand describes as “an ode to travel”—or, more specifically, the travel and corresponding element of exploration many have missed during the past year-plus.
”While being stuck in one place, our memories have become particularly vivid—and what I remember most often is travel,” Gorham shares. “Beyond the physicality of spaces, that idea of movement—of journeys, of being on your way somewhere—is something I truly miss. The void that exists in between places: I wanted to capture that.”
While the actual scent isn’t totally simple to pinpoint (the official notes are pomelo, black pepper, hemp leaves, palo santo and vetiver) a quick spray leaves behind a seductive woodsy-spice—think an “outside” fragrance that’s more fresh spring air and less summer subway—with spikes of sophisticated citrus for a truly “charged” fragrance that isn’t, intentionally, easy to define.