Beautycounter Just Launched the Ultimate ‘No-Makeup’ Foundation And I’m Already Hooked

Beautycounter Just Launched the Ultimate ‘No-Makeup’ Foundation And I’m Already Hooked featured image

Summer sun and heavy foundation don’t mix; neither do high-quality foundations and top-shelf skin-care actives—until now. 

Known for their all-clean-everything products that range from effective skin-care and body care to a gorgeous makeup lineup, Beautycounter just did it again, this time with their foundation, Skin Twin ($45), launching just in time for all-summer-long wear. 

Designed to be “skin care in disguise,” the tinted formula—it’s available in 18 shades, ranging from fair Porcelain to deep Espresso—is equal parts pigment and skin-loving ingredients. Instead of drying out skin and accentuating lines, Skin Twin calls on hyaluronic acid to draw in moisture and plump skin as you wear it.

But wait, there’s more: Jojoba esters act as featherlight emollients to soothe and smooth texture, and “hydrophobic pigments” deliver all-day wear that mimics your own skin. (Read: no caking to be found here.) Oh, and did we mention it’s free of any irritating fragrance? 

As for the (very-appreciated) non-tacky texture, the liquid wears heavier than a tinted moisturizer but much lighter than a foundation, and still somehow lets your skin peek through—all while blurring pores and evening tone. Plus, it’s housed in a chic glass bottle with a no-spill pump that adds to the skin-care appeal we love (and is finally not an eyesore when left out on my sink).

Think it can’t get any better? Keep scrolling for a closer look at the skin-loving formula in action.

Related Posts

Find a Doctor

Find a NewBeauty "Top Beauty Doctor" Near you

Give the Gift of Luxury

NewBeauty uses cookies for various reasons, including to analyze and improve its content and advertising. Please review our Privacy Policy and Terms of Use for more about how we use this data. By continuing to use this site, you agree to these policies.