When it comes to skin care, having the reputation of being a French-made brand and a notorious dermatologist favorite is pretty much the ultimate combination. Sourced from the mineral-rich streams in Avène, France, the skin-care brand of the same name, Avène has revolutionized the world of skin care, specifically sensitive skin care, thanks to its research-backed, post-biotic enhanced formulas.
It’s an extra exciting month for Avène, as the brand just announced—amongst a slew of other exciting brand developments including its first-ever Dermfluencer Council—that its products are now available at 1,388 Target stores nationwide thanks to its accessibility-based #DermCareForAll movement.
Avène Hits Target Shelves With #DermCareForAll Initiative
Avène has been a dermatologist favorite for years. Several dermatologist ambassadors and partner experts approach the skin-care brand after seeing the results of its post-biotic products. Avène is for various skin conditions, from sensitive skin and irritation to post-procedure care. This week, the brand announced the launch of its #DermCareForAll movement. Through its Dermfluencer Council, Avène will bolster skin health awareness and make high-quality, dermatologist-recommended skin care accessible across major retailers.
At the helm of this groundbreaking initiative is the brand’s expansion into Target stores nationwide. Now, you can find dozens of Avène’s cult-classic SKUs at Target. Featured products include the soothing Eau Thermale Spring Water ($14) and the Cicalfate+ Restorative Protective Skin Barrier Face Cream ($26), which has 45 proven dermatological indications, from treating diaper rash to healing skin after ablative laser treatments.
The Cicalfate+ Barrier Cream is a best-seller, but the skin-clearing and soothing SKUs span far beyond its restorative creams. Also available now at Target are more of Avène’s renowned products like the Retrinal 0.1% Intensive Multi-Corrective Cream ($38), Hyaluron Activ B3 Triple Action Eye Cream ($40) and Cleanance Cleansing Gel ($23).
