Machine Gun Kelly has his own unique style. And he’s one of a handful of male singers that have been rocking nail polish both on the red carpet and in everyday life. Inspired by his personal creativity and passion for style, he is launching his own nail polish line.
The brand UN/DN LAQR is a genderless nail polish line. Per a statement, Machine Gun Kelly was “inspired to create his own nail polish collection, one that doesn’t conform to age and gender norms set by traditional nail brands and fully embraces self-expression and creativity without commitment.”
In the statement, Machine Gun Kelly shared the reason he decided to break into the nail industry. “I don’t like to just stop at clothes when it comes to expressing who I am. Nail polish serves as a true vessel of self-expression—I can express myself one way today and do it all again tomorrow with something different,” said the artist. “When I do my nails, that’s me wearing my own thoughts and making a statement. To me, polish is not just a color, it’s an intention. Every color has a purpose.”
The debut launch colors were not selected based on popular trends but rather colors that are eternally beloved. The line features 10 shades including neutrals, soft pastels, pops of color and specialty top coats. Splatter polishes allow you to mix and match styles with various solid polish colors. You can purchase the polishes individually ($18) or choose from eight different curated sets ($52) or three kits ($86).
