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How to Recreate Alix Earle’s NYC-Inspired Makeup Look

City chic.

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Alix Earle attends the GQ Bowl at Hotel Peter and Paul on February 07, 2025 in New Orleans, Louisiana.
Monica Schipper/Getty Images

Alix Earle stays bringing her signature makeup routine videos to new life. This time, she channeled the bold and vibrant energy of New York City as opposed to her traditional, sunny Floridian glam. The lifestyle and beauty influencer has been contemplating her next big move on the hunt for a new home and took fans along for a get-ready-with-me session in one of her potential spots in a recent TikTok.

NYC Street Style Meets Miami Glam

Earle geared up for a busy day in the city, armed with her favorite long-lasting products. Instead of powder bronzer, she used Rare Beauty’s Warm Wishes Effortless Bronzer Stick ($28). Then, she blended it with just a few circular motions to appear sculpted and secure. Despite the chill of New York, the influencer carried the warmth of Miami’s golden glow with her, adding a touch of tropical allure to her NYC glam.

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Next, she ensured a flawless finish with two essential Makeup By Mario products. First, theSoft Pop Plumping Blush Veil ($32) gave her skin the big apple flush. The product's hydrating hyaluronic acid and plump effect was just what Earle needed to battle the New York City cold air. To set her look, the SurrealSkin Soft Blur Setting Powder ($38) created a soft, velvety finish that controlled shine while blurring imperfections. These luxury products gave her a naturally radiant and unwavering glow. Her final look mimicked the flawless effect of a filter brought to life.

She finished her look with the iconic Rhode Peptide Lip Tint ($18) in the shade Ribbon, ensuring her lips stay hydrated and moisturized as she ventured through the concrete jungle. Her city-inspired makeup look had fans weighing in on her next home. “You belong in NYC,” one fan commented. “Obsessed with this makeup look,” another follower wrote.

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