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Woman wearing a white sheet mask and touching her face with long pink nails.
The Beauty Authority

K-Beauty Experts Say These Trends Are Replacing the 10-Step Routine

By Tatiana BidoSeptember 4, 2026
Six Korean skincare products (jars, tubes, a bottle and a beauty device) arranged in a repeating diagonal pattern on a deep green background.
News

19 Cult-Favorite K-Beauty Brands Just Landed at Sephora

By Marisa PetrarcaAugust 20, 2026
biodance-caviar-pdrn-serum
Product Reviews

Biodance’s New PDRN Serum Is an $18 Skin Booster in a Bottle

By Britt FallonAugust 19, 2026
I’m a Celebrity Aesthetician, and This Is What I Brought Back From Seoul

I’m a Celebrity Aesthetician, and This Is What I Brought Back From Seoul

By Celebrity aesthetician and skin-care expert Candace Marino, known as The LA FacialistJuly 28, 2026
Close-up of a woman parting her dark hair with her fingers to examine her scalp.

K-Beauty Wants You to Treat Your Scalp Like Your Face

By Allie HoganJuly 9, 2026
Medicube Booster Pro X2

I Can’t Get Enough of Medicube’s New Booster Pro X2

By Taryn BrookeJuly 7, 2026
Dr. Reju-All PDRN Copper Peptide Serum

If You’re Not Using Copper Peptides Yet, Start With This Serum

By Britt FallonJune 17, 2026
An open jar of VT Cosmetics PDRN Capsule Cream showing green gel capsules inside, surrounded by water splashes against a light blue background.
Shopping

Why Everyone Is Obsessed With This Glow-Boosting PDRN Cream

By Britt FallonJune 12, 2026
kendall-jenner-anua
Celebrity

Kendall Jenner Just Became Anua's First-Ever Global Brand Ambassador

By Britt FallonJune 1, 2026
Woman applying cushion sunscreen, which is trending as a convenient method of SPF application in 2026
Face

Trending Cushion Sunscreens Are Convenient, But Are They Effective?

By Allie HoganMay 8, 2026
Woman with glass skin

I Tried the Viral Medicube PDRN Pink Collagen Volume Multi Balm—Here Are My Honest Thoughts

By Taryn BrookeMay 27, 2026
Woman with good skin

CISL Seoul Is the Korean Skin-Care Secret Behind My Glass Skin

By Taryn BrookeMay 14, 2026
Side-profile portrait of a woman with slicked-back hair and glowing skin, highlighting the jawline and neck.

Can Face-Lifting Masks Really Give You a Slimmer Jawline?

By Catharine MalzahnMay 14, 2026
Open passport displaying international travel stamps, symbolizing the rise of global medical tourism and cosmetic procedures abroad.

Put Down That Passport: The Global Plastic Surgery Boom Has Arrived Stateside

By Erika StalderMay 7, 2026
clio and dr.g korean beauty brands

3 K-Beauty Brands About to Be America’s Next Obsessions

By Catharine MalzahnMay 7, 2026
Aylen Park

Discover the K-Beauty Routine Aylen Park and Her Mom Love

By NewBeauty EditorsNovember 5, 2025
jelly mists

Jelly Mists Are the K-Beauty Trend You Need to Add to Your Routine

By Allie HoganSeptember 30, 2025
Biodance face mask on woman's face

This Viral, Glass Skin K-Beauty Brand Is Now at Sephora

By Isabelle BuneoMarch 1, 2025
This Vitamin C Serum is Elizabeth Olsen’s Secret to Bright, Even Skin

This Vitamin C Serum is Elizabeth Olsen’s Secret to Bright, Even Skin

By Isabelle BuneoApril 15, 2023