Google Predicts This Year’s Most Popular Beauty Gifts

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The holidays are officially among us, and if you’re already struggling in the gift-giving department, listen up. Today, Google released its third annual Shopping 100 list, a look at products that, according to recent Google searches, “are predicted to rise in popularity in the U.S.” and, in turn, likely make it on everyone’s holiday list.

“This year’s Holiday 100 reflects the realities many of us are still living in,” the release reads. “Home equipment like coffee makers and fitness gear continue to make the list. But we’re also seeing more items that suggest people are getting out more, like fragrances and beauty products.”

While categories span across everything from Kitchen Gear to Tech and Gaming, we’re most excited about two special sections in particular: Hair & Beauty and Fragrances, aka a sneak peek at every beauty-lover’s wish list. Ahead, the trending gifts worth adding to cart.

Hair & Beauty Gifts

Fragrance Gifts

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