Quiet luxury has swept social media and found its way into people’s daily lifestyles. The trend received recognition after characters in a Succession episode mocked a guest who wore a more ostentatious bag to a gathering. As a result, the contrary became popular. Shiv Roy and her siblings maintained quiet luxury—owning high-quality, expensive things without flashy symbols or brand names across them. It comes back to the old notion that “money talks, wealth whispers.” This trend leans away from more gauche options in favor of classy selections. We’ve gathered a few of our favorite beauty products that serve quiet luxury.
Clé de Peau The Foundation SPF 22 ($270)
Skin care and makeup come together in this luxe concoction that blurs perceived imperfections and reduces the look of fine lines and wrinkles over four weeks. The lightweight cream helps to plump and moisturize and promote firmness while leaving behind a buildable veil of color.
La Prairie White Caviar Illuminating Infusion ($770)
Only the wealthy would have caviar extract in their skin-care formulas. This is La Prairie’s newest launch, so you know everyone is about to get their hands on the luxe bottle. It visibly reduces redness, yellowness, grayness and dark spots and enhances skin luminosity and firmness.
Westman Atelier Vital Skin Foundation Stick ($68)
From the chic packaging to the buildable second-skin coverage, this foundation stick screams quiet luxury. Everything this brand offers—straight from the mind of makeup artist to Jennifer Aniston and Anne Hathaway, Gucci Westman—is luxe because you deserve quality, not because you want to show it off.
Augustinus Bader The Foaming Cleanser ($70)
For those living the quiet luxury lifestyle, even their cleanser has to be extravagant. Augustinus Bader recently launched The Foaming Cleanser to further elevate your skin-care routine. The product isn’t just pretty—it also delivers, with 99 percent of users saying their pores are de-congested and skin is cleared and 97 percent saying skin looks brighter and it helps with oil control.
U Beauty The Plasma Lip Compound ($68)
Some buy lip balm in packs of four at the drugstore. Others buy them at department stores for quadruple the price. Neither is wrong—we stock our fair share of both—but when looking for an extravagant lip-plumping product, we know where to look. The technology behind this formula delivers unparalleled results.
Tatcha The Dewy Skin Cream ($91)
In this season of Succession, we noticed this cult classic on Shiv’s dresser. It was no surprise to see this beloved decadent cream in the possession of the elite.
Byredo Lipstick ($50)
Byredo’s ultra-chic lipstick packaging is easily identifiable to those in the know. Slicking any of the dozens of flattering shades in the midst of dinner is the perfect kiss of quiet luxury.
Eighth Day Regenerative Serum ($325)
Formulated by a dermatologist, this skin-care brand is equal parts effective and elegant. It features a proprietary blend of peptides, growth factors and immunostimulants that mimic the molecules found in human skin cells. This blend stimulates cells to create more plump, youthful-looking skin.
Hanacure The All-In-One Facial Set ($110)
When the king of quiet luxury, Jeremy Strong, who plays Kendall Roy on Succession, uses a product ahead of the Met Gala, you know it’s going to be quietly luxurious. Strong was prepped for the red carpet with a selection of Hanacure products, including The All-In-One Facial Set to promote tighter, firmer skin.
Monastery Attar ($168)
Beloved by celebrities and their makeup artists alike, this product is packed with glow-promoting ingredients. The formula fortifies skin and thereby helps stimulate regeneration, repair UV damage and soften the look of fine lines.
Ourself HA+ Replenishing Serum ($260)
In this darling silver container is unique technology that delivers a blend of hyaluronic acid and firming peptides for maximum absorption and results. You’ll notice skin appears smoother, firmer and bouncier—and what’s more chic than that?
La Mer Crème de la Mer ($380)
The sight of this cream on a countertop signals luxury. To up the opulence, you can even opt to have your jar engraved. This cream has long been beloved for its firming, lifting and energizing benefits.
Guerlain KissKiss Bee Glow Lipstick Balm ($40)
Yes, Guerlain also has skin-care products ringing in at over $500 a piece, but we think there’s something so elegant about pulling out a product that looks as gorgeous as this simply to reapply tinted lip balm. The color, quality and comfort are well worth the price tag.
Valmont V-Line Lifting Eye Cream ($270)
This best-selling under-eye tightening and anti-wrinkle treatment is known for its effective five-point lifting action. Minimize immediate puffiness while combating fine lines and wrinkles in the long-term.