Your beauty needs are now in expert hands! California-based luxury skin-care brand, Oak Essentials, from influencer and designer Jenni Kayne, is sliding into Ulta Beauty stores around the world. The flawless, three-year rise of Oak Essentials has established the brand as the it-girl of beauty products and will continue to bring new launches in-store to meet you.
Why Ulta Beauty Is the Best Fit for Them
Oak Essentials will be introduced via their platform, Sparked, and will have quite the widespread presence at the retailer with custom displays in over 250 Ulta Beauty storefront locations beginning on February 2. The end-of-aisle-display will capture the nature filled essence of Oak Essentials that lies inside the bottle. Infusions of different textures, aromatherapy perks and scents will be noted on clear and concise category labels. Each woodsy wellness product will sit on a cork riser atop shelves that capture the lavish outdoor styled woodgrain veneers. Its simple yet authentic appeal will leave the customers testing the products to see the woodland magic for themselves.
Ulta Beauty is excited to spotlight the brand as the spa sensation it is, with an in-person way of engaging with customers. Creating a skin and body routine instead of sporadic use of their products will bring the spa-level indulgence into your bathroom. “We’re excited to bring their elevated, spa-like experience to life in our stores, inspiring beauty rituals that align with our mission to spread joy and elevate every beauty journey,” says the person bringing the cosmetic elixirs to the table, Vice President of Merchandising at Ulta Beauty, Lisa Tamburello. With Oak Essentials your daily routine will feel like grandeur.