trends
Fragrance Can Make or Break a Product Purchase—Here’s What the Data Says
By Rowan LynamDecember 13, 2024
Here are the numbers to prove it.
New Skin-Care Products You Didn’t Realize Debuted at NYFW
By Allie HoganOctober 3, 2024
Including, a three-in-one lip treatment.
10 Must-Have Products for a ‘Very Demure’ Beauty Routine
By Tatiana BidoAugust 15, 2024
Here’s how to incorporate the TikTok trend into your everyday beauty regimen.
“Barbed Wire Brows” Are The Latest High-Fashion Makeup Trend
By Isabelle BuneoMarch 30, 2023Updated: June 14, 2024
The Everything Bath Is the Self Care Trend We Can Get Behind
By Rowan LynamMay 8, 2024
How the History of Trending Hair Perfume Involves Century-Old Wigs and Open Kitchens
By Liz RitterMay 31, 2023Updated: April 9, 2024
Teddy Makeup: Inside the Latest ‘Cozy’ Beauty Trend
By Rowan LynamMarch 19, 2024
New Year, New Us: Data Reveals the Trendiest Time for Plastic Surgery
By Tatiana BidoMarch 1, 2024
The Aesthetic Society reveals the time of year plastic surgery procedures surge.
MAC Cosmetics Gives Us a Sneak Peek at the Makeup Trends Ruling the 2024 Runways
By Rowan LynamFebruary 21, 2024
MAC Cosmetics celebrates 40 years by looking ahead.
As Seen on the TODAY Show: 2024 Beauty Trends and 2023 Beauty in Review
By Isabelle BuneoJanuary 5, 2024
NYFW Beauty Trends: These Looks Took Over This Year’s Runways
By Isabelle BuneoSeptember 19, 2023
Marsai Martin On The Beauty Hack She’s Been Using Since She Was 12
By Isabelle BuneoSeptember 11, 2023
Strawberry Girl: The Makeup Trend That’s Taking Over
By Rowan LynamAugust 24, 2023
Google Searches for This Hair Look Soar After “Barbie” Trailer Release
By Isabelle BuneoApril 11, 2023Updated: June 15, 2023
Despite Economic Uncertainty Women Under 45 Fuel Surge in Cosmetic Surgery Demand
By Tatiana BidoAugust 24, 2022
What Experts Want You to Know About Hydrocolloid Patches
By Olivia WohlnerMarch 9, 2022
Fitness Trends That Will Take Over in 2022
By Olivia WohlnerDecember 8, 2021